SVP, Planning

2 weeks, 6 days ago
Executive
Marketing and Growth
MissionOne Media

MissionOne Media

MissionOne Media specializes in performance marketing by offering predictive and transparent solutions across various digital channels, including search, display, social media, CRM, and analytics, to help brands effectively attract, convert, and retain...

Professional Services
Founded 1964

Description

  • Lead the development, presentation, and oversight of integrated media plans across a portfolio of accounts.
  • Translate client business challenges into scalable, outcome-driven strategies across paid channels.
  • Partner with Client Experience, Creative, Strategy, Activation, Analytics, and CRM teams on integrated planning.
  • Drive organic growth, new business opportunities, RFI/RFP responses, and strategic presentations.
  • Serve as a senior client contact and influence decision-making with client leadership.
  • Lead, mentor, and develop Directors, Supervisors, and Planners within a pod-based structure.
  • Maintain visibility into account health, workload, risks, and opportunities across the portfolio.
  • Improve planning processes and best practices while maintaining quality and feasibility.
  • Develop industry points of view and continuously refine the agency’s planning product.

Requirements

  • 12+ years of media planning experience with significant team leadership responsibility.
  • Experience leading integrated media planning across traditional and digital channels.
  • Demonstrated success driving organic growth and contributing to new business wins.
  • Strong understanding of audience strategy, analytics, marketplace dynamics, and cultural insights.
  • Executive presence with exceptional written, verbal, and presentation skills.
  • Deep knowledge of Vivvix, Pathmatics, MRI-Simmons, Nielsen, SQAD, Guideline, and related planning platforms.
  • Strong analytical ability and skill translating data into actionable insights.
  • Experience operating in a fast-paced, collaborative agency environment.
  • Ability to lead strategic client relationships and collaborate across multidisciplinary teams.

Interested in this position?

Apply directly on the company website

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