PPC Specialist | Solvy

3 hours, 15 minutes ago
Full-time
Junior
Data Science and Analytics
Boosta

Boosta

Boosta is a holding tech company that creates, scales, and invests in digital businesses with global potential. - 12 years; - 800+ professionals; - 15+ businesses in the ecosystem. ✔️ In 2022, we launched Burner, our in-house investment fund, providing funding through Private Equity (growth financing) and Venture Builder models. Today, we're building an ecosystem of companies where ambitious people can make an impact, launch new products, and bring bold ideas to life. Are you with us? Dream Big. Build Bigger.

information technology & services
501-1000
Founded 2014

Description

  • Own Solvy’s PPC channel from strategy and campaign launches through optimization and scaling.
  • Manage paid budgets to achieve CAC, ROAS, and payback targets while growing revenue profitably.
  • Model product economics, including LTV, CAC, funnel conversion, retention, and margins, to guide bidding and budget decisions.
  • Set up and maintain tracking, conversions, attribution, and value-based optimization with analytics and development teams.
  • Run ongoing tests across ads, keywords, audiences, bidding strategies, and landing pages.
  • Identify growth opportunities across new geographic markets, campaign types, channels, and funnel improvements.
  • Build performance reports and present results, insights, and plans to management.
  • Monitor advertising platform and market changes and apply relevant opportunities.
  • Collaborate with product teams on CRO, landing pages, funnels, and conversion growth.

Requirements

  • 2+ years of hands-on PPC or paid search experience with ownership of accounts and budgets.
  • Proven experience scaling paid acquisition profitably, with measurable spend, ROAS/ROI, CAC, and payback results.
  • Strong understanding of product unit economics and the ability to build and defend spreadsheet-based models.
  • Advanced knowledge of Google Ads, including bidding strategies, Performance Max, campaign structures, keyword research, and negative keyword management.
  • Experience with GA4, Google Tag Manager, conversion tracking, offline or server-side conversions, and value-based conversion setup.
  • Advanced Google Sheets or Excel skills and comfort working with BI dashboards and raw data.
  • Experience conducting structured A/B tests with clear hypotheses and conclusions.
  • Microsoft Ads experience is a plus.
  • Experience with subscription, SaaS, EdTech, or other LTV-based products is preferred.
  • Basic SQL, BI tools, automation, additional paid channels, CRO, new market launches, or ambition to grow into Head of PPC are advantageous.

Benefits

  • Remote work or office/coworking options in Kyiv, Lviv, and Warsaw.
  • Flexible schedule with independent planning focused on results.
  • 28 working days of paid vacation, up to 30 days of sick leave, and paid public holidays.
  • Medical insurance, a Mental Health program, and psychologist session compensation.
  • Professional development through lectures, a corporate library, course compensation, English lessons, and speaking clubs.
  • Quarterly online or offline team-building events.
  • Opportunities to influence a growing product and advance toward a Head of PPC role.

Interested in this position?

Apply directly on the company website

Apply Now

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