Director, Media Planning

1 hour, 56 minutes ago
Full-time
Executive
Marketing and Growth
MissionOne Media

MissionOne Media

MissionOne Media specializes in performance marketing by offering predictive and transparent solutions across various digital channels, including search, display, social media, CRM, and analytics, to help brands effectively attract, convert, and retain...

Professional Services
Founded 1964

Description

  • Own key client relationships and lead communication for major media projects and presentations.
  • Manage day-to-day media planning work, delegate assignments, and review and approve team deliverables.
  • Develop strategic media plans, tactical recommendations, audience strategies, competitive analyses, and budget recommendations.
  • Translate client audiences into strategic media audiences using tools such as MRI-Simmons, Resonate, and YouGov Profiles.
  • Generate innovative media ideas and identify opportunities across media, data and analytics, and CRM.
  • Oversee client media budgets, flowcharts, authorizations, billing support, and campaign implementation with Activation and Finance teams.
  • Ensure performance reporting includes clear insights and that learnings inform future strategies and recommendations.
  • Lead team training, coaching, development, and process improvement.
  • Build strong partnerships with internal teams, media vendors, and client stakeholders.
  • Monitor media trends, active campaigns, workflows, and resource needs while escalating issues to the VP, Planning.

Requirements

  • Bachelor’s degree or equivalent in a related field.
  • 6+ years of media planning experience.
  • Strong knowledge of traditional media channels; digital media experience preferred.
  • Ability to apply strategic and critical thinking to client challenges and media plans.
  • Experience using media planning and competitive intelligence tools, including Vivvix, Pathmatics, MRI-Simmons, SRDS, SQAD, Nielsen NMI/IMS, and Guideline Planning.
  • Strong organizational, mathematical, and basic media math skills.
  • Excellent communication, presentation, storytelling, and collaboration skills.
  • Ability to manage multiple projects, meet deadlines, and make decisions in a fast-paced environment.
  • Experience managing, coaching, and developing team members.
  • Passion for media and advertising, with awareness of current media and marketplace trends.

Benefits

  • Annual gross base salary range of $100,000–$150,000 USD.
  • Multiple health insurance options.
  • Flexible paid time off.
  • Life insurance.
  • 401(k) plan.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Senior PPC Executive (Google Ads)

Look Touch & Feel 1-10 Professional Services

LTF is seeking a Senior PPC Executive to manage and improve Google Ads campaigns for medical aesthetics, cosmetic surgery, and dental clients, with a focus on generating qualified patient enquiries and supporting progression toward Paid Search Manager.

Digital Marketing Google Ads Google Tag Manager Keyword Research SEO
2 hours, 26 minutes ago

Advertising Paid Search Strategist - Ecommerce

Rithum Internet Software & Services

Rithum is hiring an Advertising Paid Search Strategist to lead strategy, execution, and performance for enterprise advertising clients across digital marketing and retail media platforms.

Facebook Ads Google Ads Looker Power BI Tableau
1 day, 1 hour ago

Autism Parenting Magazine - Performance Marketer (Meta focused)

Jobrack 11-50 Professional Services

Autism Parenting Magazine is hiring a hands-on Performance Marketing Specialist to execute and optimize paid campaigns across its magazine, summits, and membership products, driving measurable growth from a roughly $1 million annual advertising budget.

Affiliate Marketing Copywriting Digital Marketing Email Marketing Facebook Ads Google Ads SEO TikTok
1 day, 2 hours ago

Paid Media Operations Specialist, RYNO

EverService 51-250 Professional Services

RYNO Strategic Solutions is hiring a Paid Media Operations Specialist to launch and optimize paid media campaigns for home-service clients across digital advertising platforms.

Digital Marketing Facebook Ads Google Ads
2 days, 2 hours ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers