Customer Stories Lead

1 hour, 47 minutes ago
Full-time
Lead
Sales and Business Development
Mendix

Mendix

Mendix is the leading enterprise low code application development platform, empowering businesses to innovate and create modern applications quickly and securely.

Internet Software & Services
1001-5000
Founded 2005
$34M raised

Description

  • Execute the customer storytelling, advocacy, and reference strategy with the Head of Customer Marketing.
  • Own the end-to-end customer story pipeline, from customer identification and outreach through approvals, publication, and activation.
  • Develop customer participation, permissions, approval, advocacy tracking, and reference-management processes.
  • Identify customer proof and reference gaps across industries, personas, use cases, products, geographies, and sales segments.
  • Lead customer discovery sessions, interviews, and narrative development to capture challenges, implementation journeys, outcomes, and future goals.
  • Create and oversee case studies, videos, executive interviews, sales presentations, one-pagers, testimonials, keynote content, and award submissions.
  • Translate complex technical capabilities into credible, commercially compelling stories for enterprise audiences.
  • Partner with marketing, communications, and field teams to activate stories across campaigns, launches, sales plays, events, PR, social media, and executive communications.
  • Build and maintain a portfolio of referenceable customers and manage customer reference requests.
  • Prepare customer advocates for webinars, events, executive briefings, prospect conversations, analyst engagements, and media opportunities.

Requirements

  • 7+ years of experience in customer marketing, customer advocacy, content strategy, product marketing, or a related field.
  • Experience developing customer stories for B2B SaaS, enterprise software, AI, automation, cloud, workflow, data, or technical platform solutions.
  • Proven ability to create customer-facing content that drives engagement and business impact.
  • Experience working directly with senior customer stakeholders and executive audiences.
  • Exceptional interviewing, writing, editing, and storytelling skills.
  • A strong portfolio of customer success stories, case studies, executive content, videos, or integrated campaigns.
  • Ability to uncover, quantify, and communicate customer business outcomes while maintaining technical accuracy.
  • Cross-functional collaboration experience with sales, customer success, product marketing, field marketing, brand, PR, legal, and executive leadership.
  • Strong program and project management skills, including editorial planning, stakeholder coordination, approvals, timelines, and content operations.
  • Sound judgment in customer confidentiality, consent management, legal review, and responsible use of customer data and claims.

Benefits

  • Annual base salary range of $102,500–$184,500 USD.
  • Performance-based incentives.
  • Healthcare coverage.
  • Retirement savings programs.
  • Paid time off.
  • Remote role within the United States.

Interested in this position?

Apply directly on the company website

Apply Now

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