Digital Growth & AI Strategy Marketing Manager

20 hours, 46 minutes ago
Full-time
Senior
Artificial Intelligence and Machine Learning
MariaDB.org

MariaDB.org

MariaDB.org is the force behind MariaDB, the leading open-source database known for its performance and stability. The company, through the MariaDB Foundation, ensures the continuous growth and support of the MariaDB ecosystem.

Internet Software & Services
11-50
Founded 2012

Description

  • Orchestrate MariaDB’s visibility across major LLMs and generative search platforms.
  • Monitor and improve the brand’s share of model using AI-visibility tools such as Profound and Promptwatch.
  • Identify authoritative sources that LLMs prioritize and shape content strategies so MariaDB is cited accurately.
  • Analyze answer gaps where competitors are recommended instead of MariaDB and execute content or technical interventions.
  • Manage full-funnel paid search campaigns across Google, Bing, and LinkedIn to generate awareness and qualified leads.
  • Integrate traditional SEO with prompt-engineering approaches to optimize landing pages for both human users and AI crawlers.
  • Track attribution from AI-generated answers to website conversions and report on zero-click search impact on pipeline.
  • Plan and run CRO experiments to improve conversion rates across digital assets.
  • Own and optimize the marketing AI stack, including agent-based workflows, sentiment monitoring, and automated schema updates.
  • Run synthetic search audits to evaluate how brand sentiment changes after model updates or product launches.

Requirements

  • 5+ years of experience in performance marketing or SEO, including 1–2 years focused on AI-driven strategies or AEO.
  • Strong understanding of retrieval-augmented generation (RAG) and how to structure data for AI systems to ingest effectively.
  • Expert-level experience with Profound, Promptwatch, or similar AI-visibility platforms.
  • Baseline proficiency with GA4, Google Ads, and SEMrush.
  • Ability to translate complex technical concepts such as distributed SQL or vector search into clear, AI-friendly language.
  • Experience in the database industry or high-tech B2B SaaS preferred.
  • A portfolio of documented GEO wins or examples of improving visibility in AI-generated answers preferred.
  • Proficiency in Python or SQL for data analysis and marketing automation preferred.
  • Remote USA or hybrid Milpitas, CA work arrangement required.

Benefits

  • Annual U.S. base salary of $110,000–$130,000 plus bonus.
  • Competitive benefits package including health insurance, life insurance, and disability insurance.
  • Funds toward professional development resources.
  • Flexible Paid Time Off (FPTO) and paid holidays.
  • 401(k) retirement plan.
  • Parental leave.
  • Significant flexibility and freedom in how the role is executed.

Interested in this position?

Apply directly on the company website

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