Crypto Marketing Copywriter

1 month, 4 weeks ago
Full-time
Senior
Blockchain and Cryptocurrency
Lever

Lever

Lever is a leading Talent Acquisition Suite that provides modern hiring and talent management solutions. Their applicant tracking system (ATS) with candidate relationship management capabilities empowers hiring teams to streamline recruiting efforts an...

Professional Services
251-1K
Founded 2012
$123M raised

Description

  • Write high-converting copy for ads, landing pages, emails, and in-challenge messaging.
  • Own email and lifecycle journeys, including welcome flows, launch sequences, re-engagement, and win-back campaigns.
  • Partner with the performance team to create hooks, angles, and primary copy for Meta and other paid campaigns.
  • Translate complex crypto and trading concepts into clear, credible copy for both experienced traders and newcomers.
  • Develop and test copy variants, measure performance, and apply learnings to improve future launches.
  • Produce a high volume of strong copy quickly to support a fast-moving, launch-driven business.

Requirements

  • Proven conversion copywriting experience with a strong portfolio of direct response work that drove measurable results.
  • Hands-on experience writing and structuring email and lifecycle campaigns.
  • Experience writing for paid social, ideally Meta.
  • Strong understanding of crypto, trading, and the surrounding culture.
  • Experience using AI to scale output through prompts, systems, or workflows.
  • Comfort working with data and using performance metrics to improve copy.
  • Ability to produce high-quality copy quickly in a fast-paced environment.
  • Strong written and spoken communication in UK English.
  • Self-directed, action-oriented approach suited to a lean, high-output team.
  • Nice to have: working knowledge of search, SEO, and Google campaigns.
  • Nice to have: exchange experience.
  • Nice to have: understanding of trading.

Benefits

  • Remote-first role open to applicants anywhere in the world.
  • Work hours aligned to South African Standard Time office hours.
  • Opportunity to shape a new business vertical in its early scaling stage.
  • Chance to work on challenges across crypto, AI, trading, and beyond.

Interested in this position?

Apply directly on the company website

Apply Now

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