Marketing Manager, News

3 weeks, 6 days ago
Full-time
Senior
Marketing and Growth
Lever

Lever

Lever is a leading Talent Acquisition Suite that provides modern hiring and talent management solutions. Their applicant tracking system (ATS) with candidate relationship management capabilities empowers hiring teams to streamline recruiting efforts an...

Professional Services
251-1K
Founded 2012
$123M raised

Description

  • Lead traffic growth and audience acquisition across search, social, referral, and emerging platforms.
  • Own the full funnel from first click through subscription conversion, optimizing engagement and retention.
  • Develop and optimize paywall strategies, messaging, and user flows to increase conversions.
  • Analyze performance across traffic, engagement, and conversion metrics to inform strategy.
  • Build and manage distribution strategies across search engines, news aggregators, and social platforms.
  • Partner with editorial teams to optimize headlines, packaging, timing, and content distribution.
  • Drive experimentation across channels, messaging, and user experiences to improve performance.
  • Identify and scale emerging growth opportunities such as Google Discover and algorithm-driven platforms.
  • Manage cross-functional initiatives, timelines, and execution across teams.

Requirements

  • 7-10+ years of experience.
  • Background in Marketing, Communications, Journalism, or a related field preferred.
  • Experience in digital publishing, audience development, or growth marketing for news or media organizations.
  • Proven track record of driving traffic growth and subscription conversion through data-driven strategies.
  • Strong understanding of SEO, content distribution, and platform dynamics including Google Discover.
  • Experience testing and optimizing paywalls, user flows, and conversion strategies.
  • Ability to analyze data and translate insights into actionable growth initiatives.
  • Strong ownership mindset with the ability to build and execute strategies independently.
  • Excellent communication, organization, and cross-functional collaboration skills.
  • Experience in a digital publishing environment preferred.

Benefits

  • Daily Wire provides equal employment opportunities to all employees and applicants.
  • The company prohibits discrimination and harassment in employment decisions.
  • Daily Wire participates in E-Verify.
  • Background checks are performed on all new hires.
  • Work authorization is verified through SSA and, if necessary, DHS using Form I-9 information.
  • California applicants are provided a privacy notice.

Interested in this position?

Apply directly on the company website

Apply Now

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