Senior Product Marketing Manager

3 weeks ago
Full-time
Senior
Product Management
Knak

Knak

Knak is a no code email and landing page creation platform for enterprise marketing teams. Create beautiful, on-brand campaigns quickly and seamlessly integrate with top marketing automation platforms.

Internet Software & Services
51-250
Founded 2015
$25M raised

Description

  • Develop portfolio messaging and narrative that resonates with target buyers and differentiates Knak in the market.
  • Create product marketing content including pitch decks, one-pagers, battlecards, demo narratives, web copy, product videos, and customer stories.
  • Work closely with product managers across email, landing pages, mobile messaging, integrations, and AI to shape story early.
  • Talk regularly with customers to capture their language, insights, and proof points.
  • Maintain a point of view on the competitive landscape and market direction.
  • Own go-to-market launches for new products and features from brief through results.
  • Set launch tiers and coordinate Sales, CSMs, Enablement, Product, and Marketing across launch execution.
  • Prepare internal teams with training, plays, objection handling, and discovery questions.
  • Measure launch performance using adoption, attach rate, pipeline, and win rate, then adjust based on results.
  • Build customer marketing campaigns to drive adoption, expansion, retention, and installed-base growth.

Requirements

  • 4+ years of B2B product marketing experience, ideally in enterprise SaaS.
  • 6+ years of experience and launch leadership experience for Senior Product Marketing Manager consideration.
  • Strong writing ability with clear, specific messaging in the customer’s words.
  • Proven success launching products or features and delivering measurable results.
  • Ability to influence cross-functional teams without direct authority.
  • Strong attention to detail, deadlines, and follow-through.
  • Self-starter with a competitive streak and comfort operating with ambiguity.
  • Experience with enterprise marketing automation tools such as Marketo, Eloqua, Salesforce Marketing Cloud, Braze, or Pardot is a bonus.
  • Customer marketing, lifecycle, or expansion-focused product marketing experience is a bonus.
  • Experience with multi-product or platform portfolios and AI-native positioning is a bonus.

Benefits

  • Base salary range of $120,000 to $160,000.
  • Competitive salary with equity in the company.
  • Great benefits package.
  • Paid vacation.
  • Life leave days.
  • Team lunches and off-sites.
  • Commitment to career growth.
  • Inclusive, barrier-free work environment with accommodation support during the interview process.

Interested in this position?

Apply directly on the company website

Apply Now

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