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Senior Product Manager, Carrot Ads

1 month ago
United States
Full-time
Senior
Product Manager
Product Management
Apply Now
instacart.careers

instacart.careers

Instacart is a leading grocery technology company in North America that works with grocers and retailers to transform how people shop. They partner with over 1,000 national, regional, and local retail banners to facilitate online shopping, delivery, an...

Internet Software & Services
1K-5K
View All Jobs 31

Description

  • Serve as the primary product point of contact for large API-integrated Carrot Ads partners and manage product requests, escalations, and business reviews.
  • Own publisher-facing infrastructure and features for partner integration and operation on Instacart’s ads stack, including APIs, documentation, controls, ad serving quality, reliability, reporting, billing, and revenue share systems.
  • Drive strategic initiatives to expand Carrot Ads into new areas such as in-store and B2B offerings.
  • Identify and develop opportunities to grow the program across new partner segments and verticals.
  • Lead cross-functional collaboration across Ads R&D, Measurement, Ads Quality, Formats, Storefront, Strategy & Planning, Product Marketing, and Commercial Enablement.
  • Prioritize cross-partner roadmaps and represent Carrot Ads in leadership forums over time.
  • Support partner-specific product improvements that help retain partners and grow revenue.
  • Work directly with engineering and external partners to shape technical and business decisions.

Requirements

  • 5+ years of product management experience with ownership of complex, cross-functional product areas.
  • Experience building or owning B2B platform products.
  • Strong technical acumen and comfort working with engineering on API design, data pipelines, or serving infrastructure.
  • Experience managing external partner or customer relationships in a product role.
  • Strong written and verbal communication skills for technical and executive audiences.
  • Experience in ad tech, retail media, or marketplace advertising, especially on the supply/publisher side (preferred).
  • Familiarity with programmatic advertising concepts such as auction mechanics, ad serving, attribution, billing/revenue share, and reporting infrastructure (preferred).
  • Prior experience owning a platform that enabled third-party businesses to operate, such as a white-label ad platform, marketplace API, or embedded commerce product (preferred).
  • Experience driving strategic expansion into new business verticals or partner segments (preferred).
  • Ability to ship in ambiguous, high-stakes environments where scope and requirements are evolving (preferred).

Benefits

  • Highly market-competitive compensation.
  • Remote role with Flex First work flexibility.
  • Eligible for a new hire equity grant.
  • Eligible for annual refresh equity grants.
  • Benefits offerings available to employees.
  • US base salary range from $158,000 to $199,500 depending on location.

Interested in this position?

Apply directly on the company website

Apply Now

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