Director, Digital

4 hours, 10 minutes ago
Full-time
Lead
Project and Program Management
Inizio Evoke

Inizio Evoke

Inizio Evoke is a global health marketing and communications platform that focuses on transforming healthcare by leveraging data-driven insights and human-centric strategies to enhance patient support and market access solutions.

Professional Services
Founded 2000

Description

  • Serve as the day-to-day strategic lead and primary client contact for assigned accounts.
  • Lead client relationships and provide strategic counsel to internal and external stakeholders.
  • Shape and oversee omnichannel strategy across CRM, email, web, search, social, and emerging platforms.
  • Create and review client-ready deliverables such as presentations, emails, web content, and digital materials.
  • Lead the integration of AI-powered content generation, predictive analytics, and automation tools into communications programs.
  • Define measurement strategy, including KPIs, success frameworks, and performance benchmarks.
  • Derive insights from analytics, research, and industry trends to improve current and future work.
  • Mentor and develop junior digital team members through feedback, training, and coaching.
  • Manage day-to-day team workflows, priorities, timelines, and deliverable tracking.
  • Support business development through organic growth opportunities and new business pitches.

Requirements

  • Bachelor's degree in communications, marketing, strategy, business, or a related field, or equivalent experience.
  • 7-10 years of experience, including at least 4 years in digital communications, omnichannel marketing, or consulting/agency roles.
  • At least 4 years of experience leading digital projects and campaigns across multiple channels such as web, social media, email, and search.
  • Proven expertise in digital strategy, GEO, SEO, SEM, CRM, CMS, email marketing, social media, and/or UX/UI principles.
  • Strong experience with UX/UI and digital design thinking methodologies.
  • Deep expertise in digital analytics and performance measurement, including KPI development.
  • Working knowledge of AI LLMs, AI prompt engineering, and workflow automation.
  • Experience managing digital project scope, budgets, and timelines.
  • Strong knowledge of healthcare communications regulations such as GDPR, FDA, and ABPI.
  • Exceptional presentation, communication, organizational, interpersonal, and leadership skills.
  • Experience leading teams, mentoring junior staff, and managing client relationships effectively.
  • Experience in content strategy, digital storytelling, and paid/owned/earned media strategies.
  • Proactive, entrepreneurial, and solution-oriented mindset.

Benefits

  • Remote position with a flexible work environment.
  • Base salary range of $100,000 to $140,000 USD.
  • Company-paid medical and dental insurance.
  • 401(k) plan.
  • Tuition reimbursement.
  • Flexible time off.
  • Flexible benefits, personal support, and tailored learning and development opportunities.
  • Equal opportunity workplace with an inclusive hiring commitment.

Interested in this position?

Apply directly on the company website

Apply Now

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