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Senior Creative Strategist

4 days, 20 hours ago
United States
Full-time
Senior
Graphic Designer
Design and User Experience
Influencer Marketing
Apply Now
Greenlight

Greenlight

Greenlight is a financial technology company offering a debit card and money app for families, empowering parents to raise financially smart kids through smart spending and investing.

Capital Markets
251-1K
Founded 2014
$556M raised
View All Jobs 12

Description

  • Write creative briefs independently using internal performance data and cultural trends.
  • Develop the strategic rationale for each brief, including audience, purpose, and success measures.
  • Analyze content, campaign, and platform performance to identify what is working and what is not.
  • Translate analysis into forward-looking creative recommendations.
  • Partner with editors to shape visual strategy and provide strategic feedback.
  • Source creators and content that fit brand and campaign strategy.
  • Work directly with creators to ensure deliverables align with the brief and Greenlight’s voice.
  • Collaborate with the internal brand team to maintain alignment across creative assets and brand strategy.
  • Serve as a bridge between data, brand, editorial, and creator relationships.

Requirements

  • 5+ years of experience in creative strategy, content strategy, or a related role.
  • Experience with both data analysis and creative production.
  • A track record of writing briefs that drive creative work.
  • Strong analytical skills and comfort using data/analytics tools.
  • Ability to draw clear conclusions from performance data.
  • A sharp eye for visual strategy and the ability to direct editors.
  • Experience sourcing or managing creator relationships and content.
  • Excellent cross-functional collaboration skills across brand, editorial, and creative teams.
  • Strong written communication skills for clear, persuasive briefs.
  • Self-starter who can work autonomously with minimal oversight.
  • Experience in fintech, family finance, or consumer subscription products (nice to have).
  • Familiarity with short-form/social content trends and platform-specific creative strategy (nice to have).
  • Experience working with creator/influencer networks at scale (nice to have).

Benefits

  • Medical, dental, vision, and HSA match.
  • Paid life insurance, AD&D, and disability benefits.
  • Traditional 401(k) with company match.
  • Unlimited PTO.
  • Paid company holidays and pop-up bonus holidays.
  • Professional development stipends.
  • Mental health resources.
  • 1:1 financial planners.
  • Fertility healthcare.
  • 100% paid parental and caregiving leave, plus cleaning service and meals during leave.
  • Flexible work-from-home options with remote and in-office opportunities.
  • Fully stocked kitchen, catered lunches, and occasional in-office happy hours.
  • Discretionary performance bonus and equity rewards.
  • Estimated base pay range of $85,000-$115,000 in NY/CA/WA and $85,000-$100,000 in CO.

Interested in this position?

Apply directly on the company website

Apply Now

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