Enablement Content Manager

1 month, 1 week ago
Full-time
Senior
Marketing and Growth
GitLab

GitLab

GitLab: The comprehensive DevOps platform revolutionizing software development with automation, AI workflows, and essential tools for efficient collaboration.

Internet Software & Services
1K-5K
Founded 2014

Description

  • Own the strategy and roadmap for field enablement content programs focused on GitLab’s AI-powered platform story.
  • Lead cross-functional enablement programs for product launches, new offerings, packaging changes, and release readiness.
  • Build and maintain role-based enablement assets including playbooks, talk tracks, pitch materials, demo flows, technical labs, and assessments.
  • Design blended learning experiences for field and partner audiences using self-paced, live virtual, scenario-based, and hands-on formats.
  • Develop and manage accreditations, certifications, and validation programs for priority solution areas.
  • Partner with Product Marketing, Product Management, Solutions Architecture, Revenue Operations, Customer Success, Monetization, and Enablement Leads to keep content accurate and usable.
  • Publish and organize content in Google Drive and AI tools so materials are discoverable and aligned to learning paths and business priorities.
  • Measure program effectiveness using engagement, completion, assessment, and field feedback data.
  • Continuously improve content governance, review cycles, and overall program quality.

Requirements

  • Demonstrated experience in sales enablement, technical enablement, learning and development, product marketing, solutions architecture, or a related B2B enterprise software go-to-market role.
  • Experience creating and delivering enablement for customer-facing audiences such as account executives, solutions architects, customer success managers, or partners.
  • Familiarity with DevSecOps and AI concepts, with the ability to turn technical topics into clear, value-based messaging.
  • Strong instructional design skills and experience using adult learning principles and structured methods such as ADDIE, SAM, or similar approaches.
  • Proven ability to manage complex, cross-functional programs with multiple stakeholders, timelines, and dependencies.
  • Experience creating enablement materials such as e-learning modules, presentations, guides, demos, labs, assessments, and reinforcement content.
  • Comfort using content management, enablement, and learning platforms, along with common collaboration and content creation tools.
  • A data-informed mindset, strong written and verbal communication skills, and the ability to work independently in an all-remote, asynchronous environment.
  • Preferred: Experience working in GitLab’s all-remote, values-driven culture and incorporating AI into daily workflows.

Benefits

  • Flexible Paid Time Off.
  • Equity Compensation and Employee Stock Purchase Plan.
  • Growth and Development Fund.
  • Parental leave.
  • Home office support.
  • Benefits to support health, finances, and well-being.
  • Team Member Resource Groups.
  • U.S. base salary range of $95,200 to $160,800 USD, with incentive pay eligible for sales roles up to 100% of base salary.

Interested in this position?

Apply directly on the company website

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