Sr. GTM Engineer

11 hours, 10 minutes ago
Senior
Sales and Business Development
Firework

Firework

Firework offers a cutting-edge video commerce and livestreaming platform that enables businesses to create shoppable videos and engage customers through interactive digital experiences.

Internet Software & Services
251-1K
Founded 2017
$269M raised

Description

  • Build core GTM systems and data infrastructure, including CRM architecture, enrichment tooling, and related integrations.
  • Own enterprise lead generation end to end, including sourcing, enrichment, scoring, and routing logic.
  • Design and automate outbound and inbound lead flows to keep Sales supplied with qualified pipeline.
  • Partner with Sales and leadership to define lead qualification criteria and enforce them at scale.
  • Use AI tools such as Claude to prototype and ship lead-generation automations quickly.
  • Continuously test, measure, and improve lead-generation systems based on performance and data quality.
  • Translate technical systems into business-friendly language for non-technical stakeholders.

Requirements

  • 3+ years of experience in GTM engineering or demand generation, ideally building enterprise lead generation systems from scratch.
  • Hands-on experience with a modern GTM stack, including Salesforce, enrichment tools, sales engagement platforms, and automation tools.
  • Working proficiency in SQL.
  • Comfort with at least one scripting language, such as Python or JavaScript, for custom workflows and integrations.
  • A track record of building or improving lead generation systems that measurably grew qualified pipeline.
  • Comfort learning new tools quickly, including AI tools like Claude.
  • Strong analytical instincts and the ability to diagnose messy data and pipeline issues.
  • Excellent written and verbal communication skills.
  • A strong sense of ownership and a builder’s mindset, with comfort creating structure from zero.
  • Ability to work autonomously in a fast-moving, resource-lean environment and adapt to changing priorities.
  • Remote candidates must be based in India or Mexico.

Interested in this position?

Apply directly on the company website

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