Senior Marketing Manager, Events

4 hours, 57 minutes ago
Full-time
Senior
Marketing and Growth
Edmentum

Edmentum

Edmentum provides adaptive curriculum and assessments to improve student achievement, empowering educators with personalized learning solutions and a focus on successful student outcomes.

Diversified Consumer Services
1K-5K
Founded 2000

Description

  • Develop Edmentum’s national event strategy and oversee flagship conferences.
  • Create scalable playbooks, toolkits, and standards for regional sales activations.
  • Manage the events budget, negotiate with venues and vendors, and oversee the event agency.
  • Coordinate Creative, Content, Product Marketing, Demand Generation, Sales, and Operations teams.
  • Ensure timely lead handoff to Sales and convert event learnings into repeatable processes.
  • Develop strategic partnerships and expand Edmentum’s event presence.
  • Report event performance and ROI to marketing and sales leadership.
  • Manage multiple concurrent events, timelines, and budgets.

Requirements

  • 7+ years of progressive experience in event marketing, field marketing, or demand generation, including national-scale events.
  • Experience managing six-figure event budgets, vendor negotiations, contracts, and financial reporting.
  • Experience directing external agencies for complex, multi-stakeholder events.
  • Demonstrated cross-functional leadership and ability to influence without formal authority.
  • Ability to translate data into investment recommendations.
  • Strong project management and organizational skills.
  • Confident communication skills, including presenting to senior leadership.
  • Familiarity with Salesforce, Marketo, LeanData, lead-scanning tools, and virtual event platforms.
  • Ability to travel domestically to 10–12 events annually, primarily during January–April.
  • Education-sector event experience preferred; willingness to take on evolving responsibilities.

Benefits

  • Salary range of $105,000–$115,000 USD.
  • Remote-first work environment.
  • Medical, dental, and vision insurance with multiple plan options.
  • 401(k) retirement plan with company matching.
  • Time away program, volunteer time away, and winter office closure.
  • Wellness resources supporting employees’ professional and personal well-being.

Interested in this position?

Apply directly on the company website

Apply Now

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