Senior Product Manager - Growth

1 week, 3 days ago
Full-time
Senior
Product Management
Dwelly

Dwelly

Dwelly is a London-based startup that specializes in acquiring and modernizing independent real estate letting agencies across the UK. Founded by former executives from Uber and Gett, the company operates as a full-stack B2B platform for lettings and property management. Since its incorporation in August 2023, Dwelly has acquired 10 agencies and raised £69 million in funding to support its expansion efforts. The company offers an AI-powered operating system designed to enhance the efficiency of lettings agencies. This system automates various processes, including tenant communications, background checks, and maintenance management. Dwelly aims to improve the tenant experience and landlord economics by significantly reducing tenant placement times and generating multiple validated offers quickly. With a goal of managing 50,000 properties and employing over 1,500 people by the end of 2026, Dwelly is positioned among the UK's top letting agencies, managing over 10,000 properties and generating substantial gross rent.

information technology & services
51-200
Founded 2023
$49M raised

Description

  • Build landlord segmentation to distinguish customer types, understand churn drivers, and identify upsell opportunities and lifetime value by segment.
  • Conduct landlord interviews, surveys, and portfolio analysis to uncover needs and inform onboarding, retention, and pricing decisions.
  • Own landlord retention strategy, including churn prediction, timely interventions, and processes for contacting at-risk landlords.
  • Reduce sale-related churn by identifying landlords likely to sell and creating mechanisms to keep properties in-network.
  • Design and scale onboarding for landlords migrating from acquired agencies into Dwelly, as well as net-new organic landlords from referrals and partnerships.
  • Drive growth in revenue per landlord by improving attach rates for ancillary products such as rent guarantees, zero deposit, and contractor commissions.
  • Standardise and improve fee realisation across acquired portfolios and ensure recurring revenue levers, such as annual rent reviews, consistently execute.
  • Define growth metrics, incentives, workflows, documentation, roadmap, and release cadence for the function.
  • Partner closely with commercial and platform teams to roll out changes and drive adoption across the organization.

Requirements

  • 4–6 years of experience in product roles with a strong growth, lifecycle, CRM, or commercial focus.
  • Experience in fast-growing B2C, marketplace, or fintech environments, ideally combining structured product-led settings with early-stage startups.
  • Strong organisational skills, analytical thinking, attention to detail, and numerical ability.
  • Excellent communication and people skills for working across product, commercial, and operational stakeholders.
  • Commercial mindset with comfort owning revenue and portfolio targets, not just shipping features.
  • Ability to build products and processes from scratch in growth, retention, or monetisation roles within operational or tech-enabled B2C businesses.
  • Experience with financial services or fintech products such as insurance, guarantees, lending, or payments is a strong plus.
  • Comfort working with recent technology advancements and independently delivering basic products with the help of AI.
  • Strong data-driven decision-making and a proactive, execution-focused attitude.

Benefits

  • Competitive salary.
  • Potential for equity options based on performance.
  • Opportunity to work on a high-impact problem in the residential rentals market.
  • Chance to join a fast-growing, product-focused company backed by top-tier investors.
  • Work alongside a team with deep experience in real estate, technology, and operations.

Interested in this position?

Apply directly on the company website

Apply Now

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