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Senior Account Based Marketing Manager

3 weeks ago
United States
Full-time
Senior
Marketing Manager
Sales and Business Development
Content Marketing Email Marketing Generative AI
Apply Now
Dropbox

Dropbox

Dropbox is a technology company that builds simple, powerful products for individuals and businesses. With over 700 million registered users worldwide, Dropbox offers file sync, sharing, online backup, cloud storage, collaboration tools, and more to st...

Internet Software & Services
1K-5K
Founded 2007
View All Jobs 8

Description

  • Develop and execute integrated 1:1, 1:few, and 1:many ABM programs for priority accounts.
  • Design personalized campaigns using content, digital advertising, direct mail, events, executive engagement, landing pages, and Sales outreach.
  • Translate account fit, product usage, intent, engagement, industry context, and buyer insights into tailored messaging and experiences.
  • Partner with Sales to prioritize accounts, map buying groups, align investment, and advance opportunities or account expansion.
  • Form campaign hypotheses, test channels and creative approaches, and optimize targeting, messaging, personalization, and investment based on results.
  • Apply approved AI tools to account research, campaign development, personalization, analysis, and decision-making while validating outputs and mitigating risks.
  • Convert successful campaigns into repeatable frameworks, templates, measurement approaches, and playbooks for Sales and Marketing teams.
  • Recommend improvements to Dropbox’s ABM priorities, operating model, and cross-functional processes.

Requirements

  • 6+ years of overall professional experience.
  • 4+ years of B2B marketing experience, including at least 2 years executing ABM programs for enterprise or high-value accounts.
  • Experience independently owning ABM programs in complex B2B environments with multiple buying groups, channels, Sales partners, and measurable pipeline outcomes.
  • Experience launching coordinated multi-channel campaigns across digital advertising, email, landing pages, content, direct mail, events, executive programs, and Sales outreach.
  • Excellent writing and editing skills, including account-specific messaging, landing pages, emails, ads, and Sales-facing assets.
  • Strong analytical ability using account, campaign, intent, engagement, and pipeline data to prioritize actions and improve programs.
  • Experience partnering with Sales to select accounts, map buying groups, coordinate outreach, and support pipeline creation or expansion.
  • Experience with structured experimentation and optimization across targeting, messaging, personalization, channel mix, and campaign results.
  • Experience using generative AI in marketing workflows with rigorous validation, risk awareness, and sensitive-data protection.
  • Preferred: Experience with AI, collaboration, or productivity products; signal-based targeting; PLG-to-SLG motions; and managing multiple campaigns in a high-velocity environment.

Benefits

  • US Zone 2 compensation: $142,300–$192,500 USD.
  • US Zone 3 compensation: $126,500–$171,100 USD.

Interested in this position?

Apply directly on the company website

Apply Now

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