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Brand Marketing Manager

7 hours, 48 minutes ago
United States
Full-time
Senior
Marketing Manager
Marketing and Growth
Content Marketing Influencer Marketing Instagram API Social Media Marketing
Apply Now
Yardzen

Yardzen

Yardzen: The No. 1 online landscape design service creating custom designs based on your style and property's unique characteristics. Award-winning team crafts 3D images for your dream outdoor space, connecting you with trusted landscapers to bring you...

Professional Services
51-250
Founded 2018
View All Jobs 2

Description

  • Define communications priorities and align executives on brand strategy, messaging, and content direction.
  • Design, launch, and own brand awareness and perception campaigns across channels.
  • Maintain consistent Yardzen messaging and brand voice across owned communications.
  • Develop organic growth initiatives and social content for platforms including Instagram and Pinterest.
  • Create programs that help clients share their yard transformations and manage the Yardzen Ambassador Program.
  • Identify, develop, and execute partnerships and collaborations with aligned brands.
  • Manage collaboration marketing, including messaging, creative assets, timelines, promotion, and performance reporting.
  • Partner with the Marketing Director on PR strategy and develop data- and trend-driven stories for media.
  • Build relationships with journalists, editors, creators, influencers, and relevant media outlets.
  • Plan projects, coordinate stakeholders, and own initiatives from concept through launch and results.

Requirements

  • 5+ years of experience in brand marketing, communications, content, PR, or integrated marketing.
  • Experience developing social media strategy and leading content creation, particularly for Instagram and Pinterest.
  • Strong writing and editing skills, including the ability to create effective media pitches.
  • Versatile generalist comfortable working across varied marketing initiatives.
  • Self-motivated, proactive, resourceful, and comfortable in a fast-moving environment with ambiguity.
  • Ability to use AI tools confidently while maintaining strong independent writing and editorial judgment.
  • Experience at a leading PR firm supporting successful direct-to-consumer brands preferred.
  • Based in the Bay Area and available for occasional in-person shoots, community events, and brand activations.
  • Strong collaboration skills and an ability to work effectively across teams.
  • Experience with brand partnerships, PR, community programs, or creator marketing preferred.

Benefits

  • Remote-first work environment.
  • 100% employer-paid medical, dental, and vision insurance.
  • Competitive salary based on skills and experience.
  • 12 weeks of fully paid parental leave.
  • Monthly wellness, cell phone, and internet stipends.
  • Inclusive workplace with equal employment opportunities.

Interested in this position?

Apply directly on the company website

Apply Now

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