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Group Director, Paid Social Strategy (Client Partnership) - Remote

6 hours, 37 minutes ago
United States
Full-time
Lead
Paid Media Specialist
Sales and Business Development
Digital Marketing Facebook Ads
Apply Now
DEPT®

DEPT®

DEPT® is a full-service digital agency that combines creativity, technology, and data to deliver innovative digital products and services, helping brands grow and thrive in the evolving digital landscape.

Media
1K-5K
View All Jobs 43

Description

  • Lead end-to-end awareness-focused Paid Social programs across Meta Ads.
  • Co-create and manage the client’s global Paid Social roadmap with teams in the United States and United Kingdom.
  • Lead client and internal communications across strategy, planning, activation, and marketing teams.
  • Oversee activation plans that translate brand and product strategy into measurable awareness and consideration outcomes.
  • Integrate brand lift study data into marketing and performance strategies.
  • Align stakeholders on budgets, KPIs, and planned versus delivered outcomes.
  • Own senior-level client relationships and serve as a trusted strategic partner.
  • Lead, mentor, resource, and evaluate multidisciplinary Paid Social teams.
  • Build processes and documentation that improve cross-team integration and eliminate organizational silos.
  • Develop testing roadmaps, measurement approaches, and innovative targeting or platform strategies.],
  • requirements
  • benefits

Requirements

  • 10+ years of experience in consumer media or performance marketing, ideally at an agency, consultancy, or platform.
  • 10+ years of digital media activation experience in brand-awareness-focused environments.
  • Deep understanding of Paid Social mechanics, including audience, creative, targeting, and measurement relationships.
  • Extensive Meta Ads strategy and activation expertise, including current best practices and emerging features.
  • Profound understanding of brand lift study setup, measurement, analysis, and application.
  • Experience leading multidisciplinary specialist teams with accountability for strategy, performance, and operational quality.
  • Experience navigating complex, matrixed client organizations and senior marketing, measurement, and planning stakeholders.
  • Analytical ability to use data to tell stories, guide decisions, and optimize investments.
  • Bachelor’s degree or equivalent relevant education.
  • Willingness to travel to client sites quarterly; global or multi-market experience is preferred.

Benefits

  • US remote salary range of $150,000–$180,000.
  • Healthcare, dental, and vision coverage.
  • 401(k) plan with employer matching.
  • Paid time off and company holidays.
  • Parental leave.
  • Remote work opportunity and inclusive, accommodation-supportive workplace.

Interested in this position?

Apply directly on the company website

Apply Now

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