Senior Marketing Manager - Dayshift Remote

6 hours, 38 minutes ago
Full-time
Senior
Business Intelligence
D2B

D2B

D2B specializes in connecting Australian businesses with top offshore talent, facilitating the hiring process to help companies scale efficiently and effectively.

Professional Services

Description

  • Own the end-to-end marketing strategy across both the company and its charitable division.
  • Develop integrated, full-funnel marketing campaigns that generate awareness, enquiries, and conversions.
  • Analyse the customer journey, identify bottlenecks, and recommend improvements to improve performance.
  • Work with leadership to align marketing activity with broader business strategy and commercial objectives.
  • Manage CRM and marketing automation in GoHighLevel, including lead journeys, nurturing sequences, and reporting.
  • Use AI tools to automate repetitive workflows, generate reporting and presentations, and improve operational efficiency.
  • Manage and optimise Google Ads, Meta campaigns, SEO, email marketing, and website performance.
  • Oversee website development, landing pages, lead generation assets, copy, and conversion-rate improvements.
  • Coordinate content creation, brand messaging, educational content, customer stories, and campaign rollouts.
  • Build dashboards, track KPIs, and present marketing insights and recommendations to leadership.

Requirements

  • Proven experience owning the marketing function within a growing business.
  • Strong understanding of end-to-end marketing strategy and customer acquisition.
  • Experience building and optimising complete marketing funnels.
  • Commercial mindset with the ability to connect marketing activity to business growth.
  • Strong analytical and reporting capability.
  • Excellent written English and copywriting skills.
  • Ability to manage multiple projects simultaneously.
  • Comfortable working independently and making strategic recommendations.
  • Highly proficient in practical use of AI tools such as Claude, ChatGPT, Perplexity, and similar platforms.
  • Strong understanding of AI limitations, data security, and responsible commercial use of AI.
  • Ability to integrate AI into everyday business processes rather than using it only for content generation.
  • Experience working with Australian businesses or marketing to Australian consumers (highly desirable).
  • Experience using GoHighLevel or similar CRM and marketing automation platforms (highly desirable).
  • Property, housing, construction, or related industry experience (highly desirable).
  • Experience launching new brands, websites, or major marketing campaigns (highly desirable).
  • Experience supporting both commercial and purpose-driven organisations (highly desirable).

Benefits

  • Salary up to $2,700 AUD per month.
  • Working hours aligned to Australian hours.
  • Public holidays in Australia.

Interested in this position?

Apply directly on the company website

Apply Now

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