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Senior Director, Communications & Brand Narrative

7 hours, 28 minutes ago
Canada
Executive
Head of Marketing
Marketing and Growth
Apply Now
Coveo

Coveo

Coveo uses AI to personalize millions of digital experiences for every single one of your customers, dealers, partners and employees.

Internet Software & Services
251-1K
Founded 2005
View All Jobs 3

Description

  • Shape a differentiated brand narrative connecting Coveo’s product vision, market shift, and customer outcomes for enterprise buyers.
  • Build and scale a global communications function in stages, starting with North America and expanding into Europe and Australia.
  • Develop and run the earned-media strategy across business and tech press, podcasts, and other buyer-relevant channels.
  • Lead agency partnerships and direct communications investment toward measurable outcomes.
  • Turn marquee customers into memorable, repeatable proof points and customer stories.
  • Own Coveo’s social presence and define a confident, credible brand voice.
  • Align marketing, product, and sales around one unified story and equip executives to communicate it effectively.
  • Drive integrated communications for product launches, Gartner Magic Quadrants, partnerships, and major announcements.
  • Coach C-level executives and help build thought-leadership platforms.
  • Balance strategy and execution by setting the communications vision and securing placements.

Requirements

  • Deep experience in enterprise B2B technology or SaaS communications.
  • Experience building communications programs from the ground up.
  • Ability to translate complex technology into clear, compelling narratives.
  • Strong collaboration across product, sales, and marketing functions.
  • Experience directing agencies and budgets toward business outcomes.
  • Comfort balancing strategic planning with hands-on execution.
  • Genuine curiosity about AI and how it is reshaping the enterprise.
  • Track record of elevating the profile of a strong but underexposed company (preferred).
  • Experience launching narratives in emerging or fast-defining categories (preferred).
  • Range across earned, social, and paid channels, with awareness of where attention is moving (preferred).
  • Comfort coaching C-level executives and building thought-leadership platforms (preferred).

Benefits

  • Opportunity to build a global communications function from the ground up with executive support and meaningful investment.
  • North America agency budget already in place, with potential expansion to other geographies if the model succeeds.
  • Work at a recognized Magic Quadrant leader in enterprise AI search and discovery.
  • Opportunity to shape the company’s narrative at a pivotal moment in a fast-growing category.
  • Inclusive hiring practices that encourage qualified candidates to apply regardless of background.
  • Accessible employment practices and accommodation support during the recruitment process.
  • Use of AI-assisted hiring technology in the application process.

Interested in this position?

Apply directly on the company website

Apply Now

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