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Product Marketing Manager II

10 hours, 3 minutes ago
Bulgaria
Full-time
Mid Level
Product Marketing Manager
Product Management
Apply Now
Cision

Cision

Cision is a global provider of PR software and marketing solutions, empowering communication pros to engage audiences effectively.

Professional Services
5K-10K
Founded 1892
$83M raised
View All Jobs 35

Description

  • Own messaging and positioning for key products across the Cision portfolio, translating product capabilities into clear customer value.
  • Lead go-to-market planning for launches, releases, and strategic initiatives, including audience definition, value proposition, launch strategy, enablement, and adoption plans.
  • Create sales enablement materials such as pitch decks, talk tracks, competitive battlecards, product one-pagers, objection handling, and customer-facing narratives.
  • Partner with Product Management to understand roadmap priorities, customer needs, market trends, and product differentiation.
  • Support analyst relations, market evaluations, and strategic briefings with strong product narratives, proof points, and differentiation.
  • Use customer, competitor, and market insights to inform positioning, packaging, roadmap discussions, and commercial strategy.
  • Develop persona-led messaging for different industries and markets.

Requirements

  • 3+ years of experience in product marketing, ideally in B2B SaaS, martech, or AI-powered platforms.
  • Ability to turn complex products and technical capabilities into simple, differentiated, benefit-led messaging.
  • Experience building go-to-market strategies for new products, major launches, or strategic repositioning initiatives.
  • Excellent writing and storytelling skills, with the ability to create executive-ready narratives, sales decks, customer-facing content, and internal enablement materials.
  • Commercial mindset with a strong understanding of B2B sales motions, buyer personas, competitive positioning, and revenue impact.
  • Experience with AI, data analytics, social listening, media monitoring, communications technology, or consumer intelligence is a strong plus.
  • Must currently reside in Bulgaria; applicants outside the country will not be considered.

Benefits

  • Additional premium health insurance.
  • Sodexo food vouchers worth 80 lv per month.
  • 25 days of vacation.
  • Flexible benefits through Re:benefit.
  • Udemy subscription.
  • 10% learning time.
  • Flexible work from office or remote.
  • 70/30 split between new feature work and improvements.

Interested in this position?

Apply directly on the company website

Apply Now

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