Email Marketing Specialist

2 hours, 17 minutes ago
Full-time
Junior
Marketing and Growth
ChowNow

ChowNow

ChowNow is a leading online ordering platform that supports local restaurants by offering 100% commission-free services. They provide branded mobile apps, Facebook ordering, and web ordering to help restaurants retain customer relationships and maximiz...

Hotels, Restaurants & Leisure
251-1K
Founded 2011
$18M raised

Description

  • Own the execution and optimization of B2B email programs that drive pipeline and revenue.
  • Build and optimize prospect nurture and sales enablement email programs aligned with Demand Generation and Sales priorities.
  • Execute post-activation lifecycle nurtures that support product adoption, engagement, and retention.
  • Translate lifecycle strategy and campaign priorities into scalable email and automation programs.
  • Manage campaign builds, QA, deployment, testing, and optimization across Marketo and Outreach.
  • Support B2B2C email needs as required using Iterable and ActiveCampaign.
  • Develop segmentation, personalization, and suppression strategies using CRM and product data.
  • Monitor email performance and report on engagement, conversion, and revenue impact.
  • Surface insights and recommendations to improve campaign effectiveness.
  • Partner cross-functionally with Lifecycle, Product Marketing, Demand Generation, Sales, and Customer Success.

Requirements

  • 2-3+ years of B2B email or lifecycle marketing experience, ideally in SaaS or marketplace environments.
  • Proven experience driving demand outcomes from email, including MQL, SQL, and revenue impact.
  • Hands-on expertise with Marketo and sales engagement tools such as Outreach.
  • Familiarity with Iterable and ActiveCampaign is a strong plus.
  • Basic understanding of nurture strategy, attribution, and funnel performance.
  • Detail-oriented execution style with a test-and-learn mindset.
  • Ability to partner cross-functionally with Demand Generation, Sales, Product Marketing, and Customer Success.
  • Comfort working in a remote role based in the United States.
  • Location must be in a state where ChowNow is eligible to employ.
  • Understanding of B2B email automation and campaign operations.

Benefits

  • Expected base salary of $56,000 - $72,000 depending on experience and location.
  • Unlimited paid vacation.
  • Medical, dental, and vision insurance plans.
  • Mental health coverage and wellness support programs.
  • 401(k) matching.
  • Employer-contributing student loan assistance or continuing education reimbursement.
  • Employee Stock Incentive Plan.
  • 7 weeks of baby bonding time and 8 weeks of paid pregnancy leave.

Interested in this position?

Apply directly on the company website

Apply Now

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