Manager, Marketing Operations, Campaigns & Emails

5 hours, 3 minutes ago
Full-time
Senior
Marketing and Growth
Caseware

Caseware

CaseWare International Inc. provides cutting-edge software solutions for accounting firms, corporations, and governments, enabling users worldwide to work smarter and transform insights into impact.

Internet Software & Services
201-500
Founded 1988

Description

  • Manage marketing automation systems, integrations, workflows, and the broader marketing technology stack.
  • Maintain marketing database health, manage lead imports, and distribute leads efficiently to commercial teams.
  • Build and execute global email nurture programs, campaign emails, and product communications.
  • Create reports, dashboards, and templates to track database health, funnel KPIs, campaign performance, email results, and marketing revenue targets.
  • Provide regional teams and stakeholders with campaign reporting tools and marketing performance insights.
  • Use segmentation, workflows, AI, and automation to improve campaign targeting, operational efficiency, and outcomes.
  • Own the end-to-end campaign calendar, including deliverables, milestones, dependencies, and status reporting.
  • Lead weekly campaign planning and execution, coordinating cross-functional teams and addressing risks, bottlenecks, and schedule conflicts.
  • Manage and optimize work tracking in Monday.com, including boards, timelines, dependencies, and reporting.
  • Document processes, updates, best practices, and training materials to support adoption of marketing tools.

Requirements

  • Bachelor’s degree in business, marketing, data science, or a related field.
  • 5+ years of experience in marketing operations, marketing automation, performance reporting, or a related field.
  • 5+ years of experience as a global Salesforce Marketing Cloud administrator, including integrations and workflows.
  • Experience leading projects involving journey mapping, lead flow and scoring, and nurture programs.
  • Experience managing integrated marketing campaign calendars, deliverables, and milestone-based execution.
  • Strong analytical ability to integrate and analyze data from multiple sources.
  • Hands-on experience with project management tools, preferably Monday.com, to manage workflows, dependencies, and reporting.
  • Experience using AI and automation tools to optimize marketing operations and campaign performance.
  • Ability to scale standardized processes and coordinate multiple workstreams and stakeholders in a fast-paced global environment.
  • Excellent organizational, communication, and detail-oriented execution skills.

Benefits

  • Remote role available to candidates residing and eligible to work in the United States.
  • Flexible work options and generous time-off policies.
  • Competitive salary and comprehensive benefits.
  • Performance bonuses, recognition programs, and career-growth opportunities.
  • Collaborative, inclusive culture with knowledge-sharing opportunities.
  • Opportunity to work on international projects with a global team.

Interested in this position?

Apply directly on the company website

Apply Now

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