RemoteLeaf Logo
Log in Sign up

Sr. Member Engagement Manager

8 hours, 30 minutes ago
Anywhere
Full-time
Senior
Email Marketing Manager
Marketing and Growth
CRM Email Marketing
Apply Now
Carrot Fertility

Carrot Fertility

Carrot Fertility provides comprehensive global fertility benefits for employers, facilitating access to a wide range of fertility care services, including egg and sperm freezing, IVF, gestational surrogacy, and adoption, while offering personalized sup...

Insurance
251-1K
Founded 2016
$114M raised
View All Jobs 5

Description

  • Lead new lifecycle experiences from concept through post-launch in partnership with Marketing Operations, Content, Data, and Product.
  • Own end-to-end lifecycle engagement programs, including strategy, audience segmentation, execution, and performance analysis across multiple journeys and channels.
  • Drive member engagement and retention through hypothesis development, testing, results interpretation, and strategic reporting.
  • Partner with the Growth & Engagement team on lifecycle strategy, experimentation, personalization, and AI-assisted workflow development.
  • Serve as the lifecycle partner for product go-to-market releases and integrate new features into existing communication programs.
  • Manage QA, campaign setup, testing, and email production workflows with technical and marketing operations partners.
  • Proactively communicate project status, findings, and risks to cross-functional stakeholders.
  • Build a scalable experimentation cadence that improves lifecycle performance over time.

Requirements

  • Bachelor’s degree.
  • 7-10 years of professional experience in lifecycle, engagement, or marketing roles, preferably in B2C health benefits, wellness, or regulated consumer tech.
  • Experience owning B2C lifecycle programs end-to-end, including strategy, journey design, technical build, performance analysis, and optimization.
  • Understanding of CRM personalization strategies such as dynamic content blocks, conditional logic, Liquid, and lifecycle journey mapping.
  • Strong analytical skills with the ability to develop hypotheses, measure results with statistical judgment, and influence strategy through reporting.
  • Proven cross-functional collaboration experience with Marketing Operations, Content, Data, Product, and Customer Success.
  • Familiarity with AI tools in a marketing context for ideation, analysis, automation, or personalization.
  • Exceptional attention to detail and risk mitigation.
  • Experience partnering with Marketing Operations or technical teams on campaign setup, testing, QA, and email production workflows.
  • Familiarity with email marketing tools or CRM platforms such as Blueshift, Salesforce Marketing Cloud, Campaign.io, or similar.
  • Hands-on experience with email campaigns, journey flows, audience segmentation, or dynamic content in CRM/email platforms (preferred).
  • Experience supporting product or feature GTM launches and integrating releases into automated lifecycle programs (preferred).
  • Experience coordinating translated marketing content across multiple languages and regions (preferred).

Benefits

  • Starting base salary of $125,000 to $140,000.
  • Competitive compensation, equity, and comprehensive benefits.
  • Health and wellness benefits.
  • Retirement savings plans.
  • Short- and long-term incentives.
  • Flexible Time Off and a culture that encourages recharge time.
  • Comprehensive parental leave and family-forming benefits.
  • Holistic Total Rewards package supporting life inside and outside of work.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Tripadvisor

CRM Specialist

Tripadvisor 1K-5K Consumer Services

Tripadvisor is hiring a Remote UK CRM Specialist to execute high-volume member communications across email, push, and site channels for its CRM Operations team.

United Kingdom Full-time Junior Email Marketing Manager
Agile CRM Email Marketing
9 hours ago
Teachable

Senior Customer Marketing Manager

Teachable 51-250 Internet Software & Services

Teachable is hiring a Senior Customer Marketing Manager to lead customer insight, adoption, and storytelling efforts that help drive retention and expansion across its SaaS platform.

Brazil Full-time Senior Email Marketing Manager Product Marketing Manager
1 day, 8 hours ago
Massive Rocket

(Talent Pool) CRM Developer - Latin America

Massive Rocket 51-250 Media

Massive Rocket is hiring a CRM Developer (Braze) to support a major insurance client platform migration by rebuilding and optimizing CRM email communications within a scalable Braze framework.

Latin America Contract Mid Level Email Marketing Manager
CSS HTML Snowflake
1 day, 8 hours ago
Apply Digital

Senior Marketing Automation Specialist

Apply Digital 251-1K Professional Services

APPLY’s Marketing Services division is hiring a Senior Marketing Automation Specialist to produce and QA personalized email and push campaigns across multiple client platforms.

United States Canada Contract Senior Email Marketing Manager
CSS Django Email Marketing Figma HTML JavaScript JSON Photoshop Postman Python
1 day, 8 hours ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers