Product Marketing Manager, Atlas Platform

2 weeks, 6 days ago
Full-time
Senior
Product Management
Armada

Armada

Armada is a full-stack edge infrastructure company that specializes in edge computing and AI solutions tailored for remote and rugged environments. Through its Armada Edge Platform (AEP), the company provides compute, storage, connectivity, and AI/ML capabilities. Armada operates in over 100 countries, addressing operational challenges with thousands of connected assets and active users. The company focuses on simplifying data management and AI deployment in disconnected settings, making it easier for industries to leverage technology. Armada's product lineup includes Atlas, a tool for monitoring IoT devices; Galleon, ruggedized modular data centers for AI inference; Bridge, a platform for managing GPUs; and a Marketplace for hardware and software for remote operations. Armada serves various sectors, including oil and gas, public sector, manufacturing, mining, logistics, and telecommunications, enhancing safety, productivity, and automation in challenging environments.

information technology & services
201-500
Founded 2022
$226M raised

Description

  • Own positioning and messaging for the Atlas platform.
  • Translate Atlas features and vision into customer-centric value propositions.
  • Define ideal customer profiles, buyer personas, use cases, and customer journeys for edge deployments.
  • Partner with Product and Engineering on roadmap narrative, packaging, and feature launches.
  • Lead platform and feature launches with strong internal readiness and external clarity.
  • Analyze the competitive landscape and help define Atlas’s unique value proposition.
  • Develop use-case-driven messaging for priority industries such as emergency management, oil and gas, mining, utilities, telcos, and manufacturing.
  • Support vertical and segment-specific go-to-market motions with Sales and Solutions Engineering.
  • Build sales enablement assets including pitch narratives, messaging frameworks, solution briefs, and competitive positioning.
  • Act as a cross-functional bridge between Product, Engineering, Sales, and Marketing.
  • Incorporate customer and field feedback into positioning and roadmap narratives.
  • Support analyst briefings and market education around edge computing and distributed infrastructure.
  • Engage directly with customers to understand deployment challenges and buying drivers.
  • Track competitive platforms in edge computing and infrastructure.
  • Help shape how the market understands Armada’s edge strategy and differentiation.

Requirements

  • 5–8+ years of experience in product marketing or a related role.
  • Experience marketing technical platforms, ideally in communications, networking, drones, and/or edge computing.
  • Proven ability to translate complex products into customer-centric messaging.
  • Strong cross-functional collaboration with Product and Engineering.
  • Comfort operating in fast-moving, ambiguous environments.
  • Background in engineering, infrastructure, networking, or technical pre-sales is preferred.
  • Familiarity with edge deployment models and hybrid environments is preferred.
  • Experience selling to enterprise, government, or regulated industries is preferred.
  • Exposure to early-stage or high-growth platform companies is preferred.
  • Location: United States, flexible/remote.
  • This role is eligible for U.S.-based on-target earnings of $121,120 to $151,400.
  • The role includes equity.
  • The role includes subsidized benefits.

Benefits

  • U.S.-based on-target earnings of $121,120 to $151,400.
  • Equity compensation.
  • Medical, dental, and vision coverage at subsidized cost.
  • Health savings accounts, flexible spending accounts, and dependent care FSAs.
  • Retirement plan options, including 401(k) and Roth 401(k).
  • Unlimited paid time off (PTO).
  • 14 paid company holidays per year.

Interested in this position?

Apply directly on the company website

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