Acquisition Engineering Team Lead

3 hours, 18 minutes ago
Full-time
Lead
Software Development
Alpaca

Alpaca

Alpaca is a developer-first API for stock and crypto trading, offering easy-to-use APIs for building apps and trading algorithms.

Capital Markets
51-250
Founded 2015
$87M raised

Description

  • Directly manage and support engineers in the acquisition area, including performance, coaching, and prioritization.
  • Lead the acquisition engineering function and help grow the team over time.
  • Own the engineering side of acquisition, website experience, and customer funnels with a focus on reducing friction and improving conversion.
  • Build and improve analytics, instrumentation, and observability for funnel performance and conversion behavior.
  • Collaborate with Marketing, Compliance, Legal, Product, and Branding to deliver compliant regional web experiences.
  • Design and maintain a headless CMS architecture for global and region-specific content.
  • Build CMS-driven frontend applications using React and TypeScript.
  • Define and evolve content models for region-specific product offerings and regulatory requirements.
  • Implement publishing workflows with review and approval by regional compliance teams.
  • Partner with Design to implement and scale a shared design system across web surfaces.

Requirements

  • 5+ years of experience building frontend applications with TypeScript and React.
  • Experience directly managing engineers or leading teams with people management responsibilities.
  • Experience hiring, coaching, and developing engineers.
  • Proven experience owning web acquisition surfaces such as marketing sites, landing pages, customer funnels, or onboarding journeys.
  • Experience with analytics, funnel measurement, and acquisition observability, with strong product and business judgment.
  • Strong experience with headless CMS platforms and content-heavy applications.
  • Experience supporting multi-region or localized web experiences.
  • Strong understanding of frontend architecture, performance, accessibility, and SEO best practices.
  • Experience working closely with Design teams and design systems.
  • Solid experience consuming and shaping REST APIs for frontend needs.
  • Excellent communication and cross-functional collaboration skills.
  • Strong sense of ownership and accountability for dependent systems.
  • Experience leading complex cross-functional initiatives involving Engineering, Design, Marketing, and business stakeholders.
  • Track record of improving team efficiency, delivery workflows, or internal tooling around content and web operations.
  • Ability to make pragmatic build-vs-buy decisions, especially around CMS and web tooling.
  • Demonstrated leadership qualities, including technical direction, mentoring, and team leadership.
  • Experience working in regulated industries such as fintech or financial services (nice to have).
  • Experience with Next.js or similar React frameworks (nice to have).
  • Familiarity with geo-gating or feature flag-based content delivery (nice to have).
  • Experience integrating third-party tools such as analytics, event platforms, or PR feeds (nice to have).
  • Experience working with globally distributed or remote-first teams (nice to have).
  • Experience supporting websites that must meet regional legal or privacy requirements (nice to have).

Benefits

  • Competitive salary with stock options.
  • Health benefits.
  • New hire home-office setup stipend of USD $500.
  • Monthly stipend of USD $150 via a Brex Card.

Interested in this position?

Apply directly on the company website

Apply Now

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