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Senior Manager, Data Science & Analytics

1 hour, 22 minutes ago
United States
Full-time
Lead
Business Intelligence Analyst
Data Science and Analytics
Email Marketing
Apply Now
Zeta Global

Zeta Global

Zeta Global provides an AI-powered marketing cloud that enables enterprises to acquire, grow, and retain customers through precision marketing, leveraging data science, advanced analytics, and machine learning to create optimized customer experiences.

Media
1K-5K
Founded 2007
View All Jobs 80

Description

  • Define and drive an analytics vision aligned to client engagement, media performance, and marketing measurement priorities.
  • Embed analytics into strategic planning, campaign optimization, and decision-making to promote a data-driven culture.
  • Lead the development and execution of client-specific measurement frameworks aligned with business goals.
  • Translate data into actionable insights by identifying performance drivers, resolving anomalies, and telling a clear story about media impact.
  • Establish and maintain statistically valid, operationally scalable testing frameworks.
  • Provide input on standardized dashboards and advanced analytics used to measure campaign effectiveness.
  • Use predictive and prescriptive analytics to identify trends, opportunities, and risks related to client behavior and retention.
  • Quantify marketing impact and ROI and partner cross-functionally to diagnose and resolve performance issues.
  • Implement A/B and multivariate experimentation protocols to optimize campaigns and maximize impact.
  • Collaborate with cross-functional teams including Sales, Client Success, Operations, Engineering, and Data Cloud.

Requirements

  • Master’s degree in Analytics, Management Science, MIS, or a similar quantitative discipline.
  • 8+ years of experience in analytics, marketing measurement, or campaign optimization, with a strong focus on email marketing.
  • Experience with advanced analytics tools and business intelligence tools.
  • Proven experience designing and scaling experiments in a digital environment.
  • Strong analytical and problem-solving skills with the ability to translate complex data into actionable insights.
  • Excellent communication and presentation skills with the ability to influence senior stakeholders and clients.
  • Experience working in client-facing, external engagement roles (preferred).
  • Experience in a senior individual contributor role or similar leadership capacity (preferred).

Benefits

  • Unlimited PTO.
  • Excellent medical, dental, and vision coverage.
  • Employee equity.
  • Employee discounts.
  • Virtual wellness classes.
  • Pet insurance.
  • Salary range of $125,000 - $145,000 depending on location and experience.

Interested in this position?

Apply directly on the company website

Apply Now

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