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Paid Social Manager (B2B)

8 hours, 11 minutes ago
United States
Full-time
Junior
Paid Media Specialist
Marketing and Growth
Facebook Ads Google Analytics HubSpot LinkedIn Ads Salesforce
Apply Now
Wpromote

Wpromote

Wpromote is The Challenger Agency, specializing in digital marketing and customer acquisition that exceeds expectations.

Media
251-1K
Founded 2001
View All Jobs 50

Description

  • Lead day-to-day paid social strategy and activation for assigned B2B clients.
  • Translate buyer journeys into campaign architectures spanning awareness, consideration, and conversion.
  • Execute and optimize content amplification, gated asset promotion, event support, ABM, and CRM retargeting programs.
  • Partner with analytics, paid search, and programmatic teams on integrated demand generation initiatives.
  • Measure and report paid social performance against leads, pipeline, and business outcomes using CRM and marketing automation data.
  • Support new business efforts through research, point-of-view development, and pitch preparation.
  • Prepare client-facing performance recaps and translate results into business insights.
  • Monitor updates across LinkedIn, Meta, Reddit, X, and other platforms and recommend testing opportunities.

Requirements

  • 2–3+ years of paid social advertising experience focused on B2B, SaaS, or lead generation.
  • Experience executing full-funnel B2B social campaigns tied to MQLs, SQLs, lead quality, and efficiency metrics.
  • Hands-on expertise with LinkedIn Ads and Meta, plus familiarity with ABM, firmographic, CRM-list, and other B2B targeting strategies.
  • Working knowledge of Google Analytics, Salesforce, HubSpot, Demandbase, 6sense, or similar martech platforms.
  • Understanding of B2B creative strategy, testing methodologies, and messaging for professional audiences and buying committees.
  • Experience with social management, reporting, or automation tools such as Smartly or Google Ads Manager.
  • Strong communication skills for presenting performance insights to clients and internal teams.
  • Bachelor’s degree in Marketing, Business, Analytics, or a related field.
  • Experience with SaaS, fintech, adtech, or other B2B technology organizations preferred.
  • Experience using AI-powered tools and automation preferred; immigration sponsorship is unavailable.

Benefits

  • Annual salary of $74,000–$90,000.
  • Remote-first culture with flexible schedules and work-from-anywhere options in most U.S. states.
  • Unlimited PTO and an extended winter holiday break.
  • 100% paid parental leave.
  • 401(k) matching.
  • Medical, dental, vision, life, pet, short-term disability, and voluntary insurance options.
  • Annual ClassPass credits.
  • Access to office hubs in Los Angeles, Chicago, and New York for collaboration and events.

Interested in this position?

Apply directly on the company website

Apply Now

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