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Associate Director, Influencer & Creator Marketing

3 weeks, 5 days ago
United States
Full-time
Senior
Influencer Marketing
Marketing and Growth
Affiliate Marketing Asana Email Marketing Influencer Marketing Instagram API SEO TikTok
Apply Now
Wpromote

Wpromote

Wpromote is The Challenger Agency, specializing in digital marketing and customer acquisition that exceeds expectations.

Media
251-1K
Founded 2001
View All Jobs 38

Description

  • Provide strategic oversight and quality control across influencer and creator accounts.
  • Lead and coach team members, including performance management and career development.
  • Manage enterprise-level client relationships and resolve complex or escalated needs.
  • Develop full-funnel influencer and creator strategies aligned with business objectives and KPIs.
  • Oversee campaign execution, including creator discovery, negotiation, contracting, briefing, approvals, launch, optimization, and reporting.
  • Use performance data to generate insights, optimize programs, and develop executive-ready recommendations.
  • Collaborate with paid media, analytics, creative, affiliate, experiential, and other teams.
  • Manage account operations, including scopes, budgets, forecasting, staffing, billing inputs, and utilization.
  • Develop best practices, training materials, QA processes, documentation, and scalable workflows.
  • Support pitches, audits, account growth, thought leadership, and internal training initiatives.

Requirements

  • 5–7 years of influencer and creator marketing experience in an agency or in-house environment.
  • At least 1 year of people-management experience.
  • Experience developing influencer strategies across awareness, consideration, conversion, retention, content production, and paid amplification.
  • Experience leading enterprise programs across multiple brands, regions, or stakeholder groups.
  • Expertise in end-to-end campaign operations, usage rights, FTC compliance, optimization, and reporting.
  • Experience managing creators, talent managers, agencies, platforms, and vendors, including complex negotiations.
  • Strong measurement, analytics, client-service, presentation, and executive communication skills.
  • Experience with platforms such as CreatorIQ, GRIN, Aspire, Tagger, or Fohr, plus web and social analytics tools.
  • Knowledge of major and emerging social platforms and paid creator-media integration.
  • Proficiency with Google Workspace, Excel or Google Sheets, Google Slides, Asana, or similar tools.
  • Bachelor’s degree in a related field or equivalent practical experience.
  • Preferred: experience with creator commerce, affiliate programs, advanced measurement, UGC production, AI tools, cross-channel integration, or regulated industries.

Benefits

  • Annual salary of $92,000–$100,000 plus benefits.
  • Remote-first culture with flexible schedules and work-from-anywhere options in most U.S. states.
  • Unlimited PTO and extended winter holiday break.
  • 100% paid parental leave.
  • 401(k) matching.
  • Medical, dental, vision, life, pet, short-term disability, and supplemental insurance.
  • Annual ClassPass credits.
  • Office hubs in Los Angeles, Chicago, and New York with learning, collaboration, and company events.

Interested in this position?

Apply directly on the company website

Apply Now

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