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Growth Marketing Lead

2 hours, 1 minute ago
Canada
Full-time
Senior
Growth Marketing Manager
Marketing and Growth
CRM Email Marketing SEMrush SEO
Apply Now
Wing Assistant

Wing Assistant

Wing Assistant: Your dedicated assistant for businesses and executives, offering affordable support for essential tasks to drive business growth.

Professional Services
51-250
Founded 2017
$2M raised
View All Jobs 218

Description

  • Own SEO and organic channel growth through keyword research, competitive analysis, and topic clustering.
  • Develop and execute content strategy, including on-page optimization, pillar-cluster architecture, publishing cadence, and backlink acquisition.
  • Audit and improve technical SEO to strengthen site authority, crawl efficiency, and search visibility.
  • Design and build high-converting landing pages and run A/B and multivariate tests to improve conversion rates.
  • Analyze user behavior with GA4, PostHog, or similar tools to identify drop-offs and optimize funnels, CTAs, forms, and personalization.
  • Write SEO-optimized copy for landing pages, long-form content, and nurture assets that drive revenue.
  • Design and manage lifecycle marketing flows for onboarding, engagement, upsell, winback, and referrals.
  • Implement no-code automations tied to user behavior, product usage, and funnel stage.
  • Create and scale low-cost growth experiments such as co-marketing, affiliate programs, influencer collaborations, community initiatives, and referral loops.
  • Collaborate with product, design, and content teams to align messaging, positioning, documentation, hiring, and knowledge sharing.

Requirements

  • Bachelor’s degree in Marketing, Design, Communications, or equivalent experience.
  • 5+ years of hands-on SEO and CRO experience in competitive B2B environments.
  • Track record of driving organic revenue and growth in B2B SaaS.
  • Experience scaling B2B SaaS from $0 to $1–5M ARR through SEO and CRO, preferred.
  • Proficiency with GA4 or PostHog for analytics.
  • Experience with Ahrefs, SEMrush, or Google Search Console for SEO analysis.
  • Framer experience is preferred for landing page design.
  • Experience with automation platforms such as Zapier, n8n, or Make.
  • Strong fundamentals in attribution, funnel analytics, and growth modeling.
  • Excellent communication and collaboration skills in fast-paced startup environments.

Benefits

  • Annual salary range of CAD 100k–150k.
  • Performance-based bonus at management discretion.
  • Remote-first culture with work-from-anywhere flexibility.
  • Paid time off.
  • Health insurance.
  • Software for upskilling and productivity.
  • High autonomy, low bureaucracy, and direct access to the founding team.
  • Fast-track opportunities to leadership for high performers.

Interested in this position?

Apply directly on the company website

Apply Now

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