Founding Performance Marketer (VC backed US Startup)

3 days, 8 hours ago
Full-time
Junior
Marketing and Growth
Weekday

Weekday

Weekday helps companies hire engineers who are vouched by other software engineers, enabling passive income for engineers. They offer services like drafting outreach messages, shortlisting candidates, and conducting reference checks. Backed by Y Combin...

Construction & Engineering
11-50
Founded 2020

Description

  • Own paid acquisition across Google Ads, Meta Ads, TikTok Ads, YouTube, and emerging paid channels.
  • Manage and optimize acquisition budgets against CAC, activation, conversion, and ROAS goals.
  • Build and improve landing pages, acquisition funnels, onboarding journeys, retargeting flows, and conversion systems.
  • Run rapid experiments across creatives, messaging, audience targeting, bidding strategies, and funnel optimization.
  • Partner with product, design, and content teams to improve user acquisition and activation outcomes.
  • Analyze campaign performance and user behavior to identify scalable growth opportunities.
  • Help shape broader growth and go-to-market strategy.

Requirements

  • 3+ years of hands-on performance marketing experience.
  • Proven experience owning paid acquisition budgets, growth targets, CAC goals, and campaign performance metrics.
  • Experience marketing a consumer product or product-led SaaS product in the US market.
  • Strong analytical mindset with experience making data-driven growth decisions.
  • Comfortable working in fast-moving startup environments with high ownership and ambiguity.
  • Ability to independently execute campaigns end-to-end.
  • Experience with Google Ads, Meta Ads, TikTok Ads, GA4, Mixpanel, Amplitude, Segment, attribution, conversion funnels, A/B testing, pixel/event tracking, analytics, and reporting.
  • Strong communication and strategic thinking skills.

Benefits

  • Opportunity to be an early team member at a fast-growing AI startup.
  • High ownership and direct exposure to founders and company strategy.
  • Ability to shape the company’s growth playbook from the ground up.
  • Competitive compensation of ₹15,00,000 - ₹30,00,000 a year with meaningful equity upside.
  • Remote / hybrid flexibility.
  • Fast-paced, highly collaborative work environment with significant learning opportunities.

Interested in this position?

Apply directly on the company website

Apply Now

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