Freelance Senior Analyst - Mexico

1 hour, 34 minutes ago
Contract
Senior
Data Science and Analytics
We Are Social

We Are Social

We Are Social is a global socially led creative agency with 19 offices worldwide and over 1300 employees. They focus on delivering creative ideas for forward-thinking brands, putting social thinking at the center of marketing. Their services include ad...

Media
1K-5K
Founded 2008

Description

  • Develop and implement measurement frameworks for social media campaigns, including KPIs and success metrics.
  • Monitor and analyze social media performance to identify trends, patterns, and optimization opportunities.
  • Interpret complex data sets and translate findings into actionable insights for business and marketing decisions.
  • Build client-ready presentations, reports, and visualizations that communicate analysis, process, outcomes, and strategic recommendations.
  • Collaborate closely with Strategy teams to create research plans that uncover audience behaviors and category opportunities.
  • Act as the first point of contact for the I&M department by delivering reliable work and clear communication.
  • Mentor and support junior analysts to strengthen their technical and analytical capabilities over time.
  • Use AI tools in Google Workspace and NotebookLM to analyze research data and identify strategic opportunities.
  • Proactively suggest new ways to apply AI-driven insights within the R&I process and support bespoke AI persona agent development.

Requirements

  • 4+ years of experience in social media analytics or a similar role.
  • Bachelor's degree in Marketing, Communications, Statistics, or a related field.
  • Strong proficiency with social media analytics tools such as Brandwatch, Sprinklr, Hootsuite, and Google Analytics.
  • Deep understanding of major social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and TikTok.
  • Excellent analytical and problem-solving skills with the ability to turn data into actionable insights.
  • Strong communication and presentation skills, including the ability to explain technical concepts to non-technical audiences.
  • Strong command of data analytics and content performance metrics.
  • Fluent in English and Spanish.
  • Effective communication and collaboration skills.
  • Traditional agency experience is not required, but it is a plus.

Benefits

  • Opportunity to work with a global creative agency on culturally relevant campaigns for major brands.
  • Access to the passport program, which allows work from one of 18 offices worldwide, including Paris, Singapore, Madrid, Dubai, and London.
  • A culture that celebrates wins and learns from losses.
  • A workplace that values diverse perspectives and welcomes voices not traditionally embraced by advertising.
  • Commitment to social impact initiatives, including carbon offsets and community kitchens.
  • Equal opportunity employment in compliance with applicable federal, state, and local laws.

Interested in this position?

Apply directly on the company website

Apply Now

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