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Creative Director, Brand

3 weeks ago
United States
Full-time
Lead
Design Lead
Design and User Experience
Design Systems Instagram API TikTok
Apply Now
Upstart

Upstart

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Banks
1K-5K
Founded 2012
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Description

  • Lead creative strategy and execution across organic social, the website, and brand design systems.
  • Drive brand campaign creative from concept through delivery across TV, OOH, digital, and emerging media.
  • Grow, inspire, and develop a multi-disciplinary creative team while setting a high creative standard.
  • Provide direct, actionable feedback and build a strong team culture that supports great work.
  • Partner with Marketing, Product, and senior leadership to align creative direction with business goals.
  • Act as a trusted creative thought partner across the organization, not just a creative executor.
  • Evolve how Upstart uses AI tools to accelerate creative output while maintaining craft.
  • Direct agency partners and oversee internal creative development for brand campaigns.

Requirements

  • 10+ years of experience in brand creative, design, or creative direction.
  • At least 4+ years of experience leading and managing multi-disciplinary creative teams.
  • Demonstrated experience overseeing brand campaign development end-to-end across TV, OOH, and digital channels.
  • Portfolio showing strong brand identity work, visual design systems, and multi-channel campaign creative tied to metrics.
  • Proven track record of developing creative talent and building team culture across disciplines.
  • Deep knowledge of organic social content strategy and platform-native creative across Instagram, TikTok, LinkedIn, and emerging channels (preferred).
  • Experience partnering with web and UX teams on website design and content strategy (preferred).
  • Ability to translate brand strategy into scalable design systems and guidelines adopted org-wide (preferred).
  • Experience at a consumer-facing tech brand or other regulated industry brand (preferred).
  • Advanced fluency with AI-assisted creative tools and emerging technologies (preferred).

Benefits

  • Base salary range of $195,800 to $271,000 USD for U.S. remote employees.
  • Target bonuses and annual equity compensation, including annual equity grants that vest quarterly.
  • Generous 401(k) plan with Upstart matching $2 for every $1 contributed, up to $15,000 per year.
  • Employee Stock Purchase Plan (ESPP) with discounted stock purchase options for eligible employees.
  • Affordable medical, dental, and vision coverage, with Upstart covering 90% to 100% of costs depending on the plan selected.
  • Health Savings Account contributions from Upstart for eligible plans.
  • Paid time off, sick and safe time, and company holidays.
  • Paid family and parental leave, plus family-centered benefits through Carrot and Cleo.
  • Employee Assistance Program (EAP) with mental health support and life-centered resources.
  • Annual wellness allowance and annual productivity allowance for tools and resources to support your work.

Interested in this position?

Apply directly on the company website

Apply Now

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