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Channel Marketing Manager - North America

6 hours, 11 minutes ago
United States, Canada
Full-time
Mid Level
Marketing Manager
Sales and Business Development
CRM ERP HubSpot Salesforce
Apply Now
TRAILD

TRAILD

TRAILD specializes in accounts payable automation, utilizing advanced AI and OCR technology to streamline invoice processing, enhance payment protection, and minimize the risk of fraud and errors in financial transactions.

Internet Software & Services
11-50
Founded 2017
View All Jobs 9

Description

  • Own North American co-marketing programs with ERP platforms, resellers, and implementation partners.
  • Create and maintain partner toolkits, including pitch decks, social assets, email templates, and value-proposition materials.
  • Plan and execute the North American event calendar, from sponsorships and booth design through lead follow-up and pipeline reporting.
  • Manage partner co-hosted webinars, including planning, speaker preparation, promotion, execution, and performance analysis.
  • Develop internal enablement materials for North American sales and channel teams with Content and Product Marketing.
  • Build relationships with partner marketing contacts and secure commitments for joint campaigns and activations.
  • Track channel-program and event performance against pipeline outcomes; recommend investment priorities and report results to sales and marketing leadership.

Requirements

  • 3–6 years of B2B marketing experience in SaaS or technology, including partner, channel, or field marketing experience.
  • Experience owning events end to end, including multi-state user groups or conferences, logistics, booth execution, lead capture, and follow-up.
  • Experience running co-marketing programs with technology partners, VARs, or implementation partners.
  • Ability to secure partner commitment and resources for joint marketing activities.
  • Strong project-management, organization, and attention-to-detail skills across multiple programs, partners, and time zones.
  • Clear communication skills and ability to create messaging and materials for internal and external audiences.
  • Working knowledge of HubSpot, Salesforce, or similar CRM and marketing automation platforms, including pipeline influence and ROI reporting.
  • Experience at a Series A–C SaaS company with a small, hands-on marketing team is preferred.
  • Knowledge of the finance or accounting software landscape is preferred.
  • Willingness to complete a police or criminal background check where permitted by law.

Benefits

  • Base salary of USD $120,000–$160,000 for U.S. candidates or CAD $120,000–$160,000 for Canadian candidates.
  • Remote, hybrid, and flexible work options.
  • Opportunity to work with a globally distributed team across APAC, North America, and EMEA.

Interested in this position?

Apply directly on the company website

Apply Now

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