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International Commercial Strategy Lead (gn) - ESN

2 months ago
United Kingdom, Netherlands, Germany
Full-time
Lead
Business Development
Sales and Business Development
Apply Now
The Quality Group

The Quality Group

The Quality Group develops and scales brands focused on nutrition, performance, and wellbeing, aiming to create scientifically sound and effective solutions that enhance everyday life and help individuals achieve their health and wellness goals.

Health Care Providers & Services
View All Jobs 19

Description

  • Define market entry strategies for new European markets across channels, key accounts, and categories.
  • Adapt ESN’s German go-to-market playbook to local market dynamics.
  • Build and maintain a focused A-assortment that balances hero SKUs with retailer and market needs.
  • Set pricing, promotion depth, and trade investment guardrails to protect brand equity and drive commercial results.
  • Create scalable in-store activation playbooks and channel-specific toolkits for sales teams.
  • Translate strategy into sell-in decks, assortment rationale, and promotional frameworks for local teams.
  • Define KPIs such as distribution, sell-through, and promo ROI, and run a regular performance review cadence.
  • Act as the key interface between the Germany team and international markets to keep brand alignment.
  • Work closely with local sales leads and the brand team in Germany.
  • Travel across European markets and visit the Hamburg headquarters regularly.

Requirements

  • 8+ years of experience in key account management, category management, and trade marketing, ideally in sports nutrition, FMCG, or consumer health.
  • Strong KAM experience with full ownership of major retail or wholesale accounts.
  • Experience with JBP negotiations and end-to-end trade term management.
  • Experience using category management tools such as range reviews, planogram development, shopper insights, and space-to-sales optimization.
  • Deep trade marketing experience across activation planning, promotional architecture, sell-in materials, and in-store execution.
  • Experience working across multiple European markets and adapting strategies to local needs.
  • Fluent English language skills.
  • German or another European language is a strong plus.
  • Ability and willingness to travel between European markets and to Hamburg around 1-2 times per month.
  • Intermediate/Senior level and full-time availability (40 hours per week).

Benefits

  • Flexible working hours and remote work options.
  • 50% employee discount on products.
  • Subsidy for E-gym Wellpass, or Classpass in the Netherlands and UK.
  • Workation option.
  • Corporate benefits available in Germany.
  • 28 days of vacation per year.
  • Ongoing opportunities for professional growth and responsibility.

Interested in this position?

Apply directly on the company website

Apply Now

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