Marketing and Events Manager - TestAssure - Brydon Portfolio Company

2 hours, 44 minutes ago
Full-time
Senior
Marketing and Growth
The Brydon Group

The Brydon Group

The Brydon Group partners with entrepreneurs to acquire small businesses, offering speed, certainty, and stewardship in the market.

Capital Markets
1-10
Founded 2022

Description

  • Execute and optimize integrated demand generation campaigns across email, paid, organic, and partner channels.
  • Plan and support conferences and trade shows, including logistics, booth strategy, staffing, and follow-up.
  • Support brand marketing through consistent messaging, content development, and campaign creative.
  • Contribute to product marketing initiatives, including launches, positioning, and sales enablement content.
  • Collaborate with channel and technology partners on co-marketing campaigns, joint content, and shared events.
  • Build and manage campaigns, emails, landing pages, and workflow automation in HubSpot.
  • Track, analyze, and report campaign performance and return on investment.
  • Manage vendor and event budgets, timelines, and deliverables.
  • Work cross-functionally with sales, partnerships, customer success, and leadership.

Requirements

  • 5+ years of B2B marketing experience, including a strong track record with events.
  • Hands-on experience managing digital campaigns, webinars, conferences, and trade shows.
  • Experience with HubSpot or a comparable marketing automation platform.
  • Strong project management skills and the ability to manage multiple campaigns and deadlines independently.
  • Experience collaborating with sales, partners, customer success, and leadership.
  • Clear and effective writing and communication skills.
  • Data-informed approach to evaluating and improving campaign performance.
  • Generalist mindset with comfort in hands-on execution.
  • Willingness to travel approximately 10–25% for conferences, trade shows, and staff meetings.
  • Experience with paid advertising, partner or channel marketing, brand and product marketing, or enterprise/HR technology buyers is preferred.

Benefits

  • Approximately $85,000 annual salary.
  • Fully remote, US-based position.
  • Occasional travel of approximately 10–25%.
  • Reports directly to the Director of Marketing.

Interested in this position?

Apply directly on the company website

Apply Now

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