Field Marketing Manager

1 month, 1 week ago
Full-time
Senior
Marketing and Growth
TCP Software

TCP Software

TCP Software provides workforce management solutions for over 35 years, offering automated timekeeping, leave management, and employee scheduling services to improve operational efficiency.

Professional Services
251-1K
Founded 1988

Description

  • Design and execute account-based field marketing programs such as executive dinners, peer roundtables, regional events, and partner co-marketing activities.
  • Activate ABM and intent insights to determine where and how field programs should be deployed locally.
  • Partner with account executives and account managers on named account selection, expansion hypotheses, invitation strategy, and follow-up plans.
  • Support new account acquisition, customer expansion, and strategic deal acceleration across enterprise and mid-market regions.
  • Own end-to-end program execution, including concept development, logistics, delivery, and post-event measurement.
  • Build repeatable event-in-a-box frameworks by segment and use case to improve consistency and scalability.
  • Track, analyze, and report on engagement and pipeline impact tied to specific accounts and opportunities.
  • Work closely with Sales, ABM, demand marketing, and Customer Success to activate demand and intent signals in the field.
  • Measure and communicate the business impact of field marketing through pipeline influence, opportunity creation, and stage progression improvements.

Requirements

  • 3–7+ years of B2B field marketing or demand-oriented event marketing experience, preferably in SaaS.
  • Proven track record of programs that influence pipeline and revenue, not just event attendance.
  • Experience working in a sales-led, marketing-owned model.
  • Strong understanding of account-based marketing, buying groups, and complex B2B deal dynamics.
  • Experience with partner co-marketing motions.
  • Ability to manage multiple programs across regions with strong precision and quality.
  • Operational discipline with clear planning, tight execution, and strong follow-through.
  • Strong stakeholder management skills, including the ability to push back and hold teams accountable.
  • Experience working with Salesforce, ABM platforms, and basic pipeline reporting.
  • Must be able to travel up to 25% and perform basic physical requirements, including sitting for long periods and lifting up to 15 pounds.

Benefits

  • Competitive salary.
  • 20 days of PTO plus 13 companywide holidays.
  • 8 hours of volunteer time to support community impact.
  • Comprehensive health, dental, and vision insurance with 401(k).
  • Employee Choice Pre-Tax Benefit.
  • Inclusive, equal opportunity workplace committed to diversity.
  • Visa sponsorship is not available for this role.

Interested in this position?

Apply directly on the company website

Apply Now

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