Content Designer, Personalization

1 month ago
Full-time
Mid Level
Artificial Intelligence and Machine Learning
Spotify

Spotify

Spotify is a leading global audio streaming service empowering artists and inspiring fans worldwide with over 70 million tracks. It has 365 million users, including 165 million subscribers, across 178 markets.

Media
Founded 2006

Description

  • Lead content strategy for agentic products and define how Spotify communicates through LLMs.
  • Set voice, personality, and tone standards for personalized and generative experiences.
  • Build content frameworks used by composition and engineering teams.
  • Design, author, and evaluate prompts and system instructions for generative features.
  • Create reusable prompt templates, experiments, and guardrails with product, engineering, and safety teams.
  • Write and iterate on in-product copy, help text, error states, onboarding, notifications, tooltips, and naming.
  • Partner with product managers, designers, researchers, and engineers to translate user and business needs into content requirements.
  • Participate in discovery, design critiques, and localization planning.
  • Design and run human-in-the-loop evaluations with engineers.
  • Define quality standards for AI-generated text and use feedback to tune model performance.

Requirements

  • Experience as a content designer and UX writer with a portfolio demonstrating complex problem solving through language.
  • Background in conversation design and character development, including applied voice and tone guidelines.
  • Hands-on experience working with LLMs, prompt design, and evaluation.
  • Understanding of zero-shot and few-shot prompting and how to iterate for tone and accuracy.
  • Ability to work through ambiguity and collaborate across multiple teams and subject areas.
  • Experience designing complex flows across multiple states, surfaces, or systems.
  • Bonus: Experience with LLM-as-a-Judge frameworks or evaluation scaling.
  • Bonus: Basic scripting experience for testing prompts in notebooks.
  • Bonus: Native or near-native proficiency in a second language.

Benefits

  • United States base salary range of $119,424 to $170,606 plus equity.
  • Health insurance.
  • Six months of paid parental leave.
  • 401(k) retirement plan.
  • Monthly meal allowance.
  • 23 paid days off.
  • 13 paid flexible holidays.
  • Paid sick leave.

Interested in this position?

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