Principal Events Manager

2 hours, 37 minutes ago
Full-time
Lead
Project and Program Management
Smartsheet

Smartsheet

Smartsheet provides an enterprise work management platform that enables teams to efficiently manage projects, automate processes, and enhance collaboration through a user-friendly interface that combines spreadsheet functionality with advanced workflow...

Internet Software & Services
1K-5K
Founded 2005

Description

  • Lead end-to-end execution of a global portfolio of Tier 1 and Tier 2 third-party and proprietary events.
  • Own planning and delivery of industry conferences, sponsorships, hosted experiences, and proprietary programs across regions.
  • Partner cross-functionally with Product Marketing, Growth Marketing, Field Marketing, Content, Design, Sales, SDRs, and Marketing Operations to operationalize integrated event campaigns.
  • Drive event programs that generate measurable pipeline and customer engagement through meeting programs, lead capture, attendee journeys, and post-event follow-up.
  • Manage execution of global sponsorship programs and fulfillment of contractual deliverables such as booths, staffing plans, capture frameworks, speaking engagements, customer events, and executive activations.
  • Oversee agencies and vendors handling production, logistics, shipping, and on-site delivery.
  • Manage event budgets, forecasting, and spend tracking within approved investment levels.
  • Lead project management across complex workstreams and maintain alignment, accountability, and communication among stakeholders.
  • Develop scalable processes, templates, and workflows to improve consistency and operational efficiency.
  • Provide guidance and mentorship to event managers and coordinators and support performance tracking and post-event reporting.

Requirements

  • 10+ years of B2B marketing experience in Tier 1 global industry events, Demand Generation, or Field Marketing with an enterprise focus.
  • Proven track record driving pipeline creation, acceleration, and revenue impact in high-growth environments.
  • Deep understanding of executive-level engagement and messaging for complex buying committees and large-scale deals.
  • Significant experience using Salesforce and Tableau to analyze pipeline health and provide executive reporting.
  • Exceptional ability to navigate ambiguity, lead cross-functional teams, and build processes from the ground up.
  • B2B SaaS experience strongly preferred.
  • Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.

Benefits

  • Employer-subsidized medical, vision, and dental coverage for full-time employees.
  • 401(k) match of 50% of contributions up to the first 6% of eligible pay.
  • Monthly stipend to support work and productivity.
  • Flexible Time Away Program plus sick time off.
  • Company-covered life insurance, short-term disability, and long-term disability for US employees.
  • 12 paid holidays per year for US employees.
  • Up to 24 weeks of parental leave.
  • Personal paid Volunteer Day.
  • Professional growth and development opportunities, including access to Udemy courses.
  • Company-funded perks including a counseling membership, local retail discounts, and a personal Smartsheet account.
  • Teleworking options from any registered location in the U.S. for this role.
  • Market-competitive incentive opportunity.
  • US base salary range of $147,000 to $200,000.

Interested in this position?

Apply directly on the company website

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