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Associate Creative Director, Copy

3 weeks, 4 days ago
United States
Full-time
Lead
Content Strategist
Design and User Experience
Copywriting Digital Marketing Figma
Apply Now
SimplePractice

SimplePractice

SimplePractice is the leading EHR software provider for health and wellness professionals, offering a comprehensive practice management solution. With features like online appointment scheduling, telehealth, secure messaging, and customizable documenta...

Health Care Providers & Services
251-1K
Founded 2012
View All Jobs 5

Description

  • Lead integrated creative campaigns from concept through launch across paid media, web, lifecycle, social, video, events, product marketing, and emerging channels.
  • Partner with Creative Leadership, Design, Growth, Product Marketing, Production, and other cross-functional teams to develop creative concepts that drive brand and business outcomes.
  • Develop emotionally resonant messaging that supports brand awareness, customer connection, acquisition, engagement, and retention.
  • Own and evolve the SimplePractice brand voice, messaging frameworks, and tone across customer touchpoints.
  • Concept, write, edit, and provide copy direction throughout the creative process as a hands-on creative leader.
  • Lead messaging, scripting, and creative direction for integrated and video campaigns with internal teams and external production partners.
  • Provide creative direction, coaching, and editorial feedback to writers and cross-functional creative teams.
  • Build scalable copy systems, messaging frameworks, voice and tone guidelines, and creative templates.
  • Mentor and develop copywriters while helping shape creative standards, team culture, and ways of working.
  • Evaluate creative performance with partner teams, apply customer insights, and improve messaging through experimentation and iteration.
  • Present creative concepts and strategic rationale to executive stakeholders.
  • Champion AI-enabled creative workflows to accelerate execution, streamline processes, and support experimentation.

Requirements

  • 10+ years of experience in brand copywriting, advertising, or integrated creative, in agency, in-house, or both settings.
  • An exceptional portfolio demonstrating creative thinking, integrated campaigns, brand storytelling, and copywriting across multiple channels.
  • Deep expertise in brand voice, messaging, storytelling, and copywriting across digital and integrated marketing campaigns.
  • Experience leading and mentoring writers through coaching, feedback, and creative direction.
  • Strong ability to balance strategic thinking with hands-on execution.
  • Hands-on experience leveraging AI tools to improve creative workflows and experimentation.
  • Experience leading script development and creative direction for video productions.
  • Strong understanding of digital marketing channels and platform-specific copywriting best practices.
  • Excellent communication, presentation, cross-functional collaboration, organizational, and project management skills.
  • Familiarity with Figma and Adobe Creative Suite is a plus.

Benefits

  • Medical, dental, vision, life, and disability insurance.
  • 401(k) plan with company match.
  • Flexible Time Off, wellbeing days, paid holidays, and summer Fridays.
  • Mental health resources.
  • Paid parental leave and Backup Care.
  • Tuition reimbursement.
  • Employee Resource Groups (ERGs).
  • Base salary range of $145,000 to $170,000 USD, with potential eligibility for annual bonus or commission.

Interested in this position?

Apply directly on the company website

Apply Now

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