Senior Product Marketing Manager

1 month, 2 weeks ago
Full-time
Senior
Product Management
Scanner

Scanner

Scanner, Inc. is a serverless platform that directly indexes and scans S3 data lakes, enabling rapid log searches, security event detection, and eliminating the need for ETL pipelines.

IT Services
1-10
Founded 2022

Description

  • Own the end-to-end marketing engine, including narrative, website, case studies, product launches, campaigns, and sales enablement.
  • Define product positioning and messaging architecture across the website, blog, decks, campaigns, and customer-facing assets.
  • Lead content production for one-pagers, case studies, customer stories, landing pages, launch copy, newsletters, and non-technical blog posts.
  • Drive executive and social storytelling, including ghostwriting for founders and key leaders on LinkedIn and X.
  • Support event and field marketing by shaping Scanner’s presence before, during, and after conferences, dinners, and meetups.
  • Partner with sales and operations to define event messaging, content, and launch themes.
  • Co-create and maintain sales enablement materials such as decks, objection-handling guides, and competitive battlecards.
  • Lead market, persona, and competitive research, including ICP refinement, competitive mapping, and community engagement.
  • Work directly with founders and cross-functional leaders to shape GTM strategy and execute experiments from concept through launch.

Requirements

  • 5+ years of experience marketing security, infrastructure, or technical B2B products.
  • Hands-on senior individual contributor mindset focused on owning positioning, narratives, launches, and pipeline-impacting assets.
  • Fluency in product positioning, content production, sales enablement, and competitive insights.
  • Ability to partner with demand generation on cohesive campaign launch strategy.
  • Sales-first approach with a focus on collateral adoption, win rate, and sales cycle impact.
  • Bias to ship with rapid testing, clean reporting, and strong stakeholder communication.
  • Ability to work directly with founders to shape GTM strategy and run experiments from concept through launch.
  • Experience with persona research, ICP refinement, and competitive analysis is preferred.

Benefits

  • Competitive salary.
  • Meaningful equity.
  • Comprehensive benefits including Medical, Dental, and Vision coverage.
  • 401(k) benefit.
  • Commuter benefits.
  • Hybrid/remote-friendly work with regular in-person collaboration in San Francisco.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Senior Product Marketing Manager - Sitetracker Scout (Agentic AI)

Sitetracker 251-1K Diversified Telecommunication Services

Sitetracker is seeking a Senior Product Marketing Manager to scale the go-to-market motion for Scout, its Agentic AI solution, by strengthening positioning, supporting sales opportunities, and driving customer adoption.

3 hours, 17 minutes ago

Senior Product Marketing Manager

Appfire 251-1K Internet Software & Services

Appfire is seeking a Senior Product Marketing Manager to lead positioning, go-to-market strategy, launches, demand programs, and enablement for its B2B SaaS product portfolio, connecting customer needs to measurable growth outcomes.

Content Marketing Salesforce
2 days, 3 hours ago

Salesforce Technical Evangelist (Netherlands)

Flosum 51-250 Internet Software & Services

Flosum is hiring a Salesforce Technical Evangelist to represent its native Salesforce B2B SaaS platform by translating Salesforce and Flosum product developments into webinars, content, demos, and community programs that support customer engagement and business growth.

CI/CD Salesforce Social Media Marketing
2 days, 3 hours ago

Product Marketing Manager

Bugcrowd 1K-5K Internet Software & Services

Bugcrowd is hiring a Product Marketing Manager to bring cybersecurity products, features, and platform capabilities to market by developing positioning, supporting launches, and translating technical concepts into compelling customer stories.

Cybersecurity
3 days, 2 hours ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers