Sawhorse Productions

Sawhorse Productions, founded in 2013 by Nic Hill, Blake Behnam, and Eben Kostbar, is a full-service content studio specializing in creating impactful multi-platform content and interactive experiences. With a diverse team of talented individuals, Sawh...

Media

Consumer Discretionary

11-50 (45)

Founded 2011

3 open positions

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Roblox Thumbnail Artist

3 months, 3 weeks ago

United States

Full-time

Junior

Product Designer (UI/UX)

Design and User Experience

Photoshop

Apply Now

Sawhorse Productions

Media

11-50

Founded 2011

View All Jobs 3

Description

Design high-impact thumbnails, icons, and key art for Roblox experiences that increase click-through and player acquisition.
Use Roblox Studio, Blender, Maya, and 2D tools to pose characters, compose scenes, light models, and polish final images.
Collaborate with Art Directors, Creative Directors, Game Designers, and Marketing teams to align visuals with each project’s goals and tone.
Develop creative strategies to improve CTR, conversions, QPTR, and acquisition performance across releases.
Create multiple thumbnail variations, run A/B tests, and iterate based on performance data and player behavior insights.
Stay current on Roblox creative trends, platform behavior, top-performing genres, and competitor thumbnails.
Serve as a go-to creative resource for thumbnail best practices and high-performing asset strategies.
Ensure thumbnails and icons match each game’s brand identity, worldbuilding, visual language, and narrative tone.

Requirements

2 to 4 years of experience in digital art, 2D and 3D design, or thumbnail creation for gaming, entertainment, or marketing.
A strong portfolio showing eye-catching thumbnails, composition, lighting, and storytelling through static imagery.
Proficiency with Blender or Maya for rendering and Photoshop or similar tools for compositing and final output.
Familiarity with Roblox Studio, UGC aesthetics, and platform visual trends.
Understanding of how thumbnails affect click-through rates and player engagement.
Strong grasp of composition, lighting, posing, visual hierarchy, and color theory.
Ability to collaborate closely with art, creative, and marketing teams and manage feedback cycles.
Comfort working in a fast-paced, multi-project environment with tight deadlines.
Experience with simple motion graphics or animated thumbnails is preferred.
Understanding of user acquisition strategies and visual trends on Roblox, Fortnite Creative, or other UGC gaming platforms is preferred.
Experience designing key art, social assets, or promotional graphics beyond thumbnails is preferred.

Benefits

$35 - $45 per hour compensation.
Equal employment opportunity employer.
Reasonable accommodations provided for qualified individuals with disabilities.
Consideration for applicants with criminal histories in accordance with applicable law.

Interested in this position?

Apply directly on the company website

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