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Roblox Thumbnail Artist

4 months, 3 weeks ago
United States
Full-time
Junior
Product Designer (UI/UX)
Design and User Experience
Photoshop
Apply Now
Sawhorse Productions

Sawhorse Productions

Sawhorse Productions, founded in 2013 by Nic Hill, Blake Behnam, and Eben Kostbar, is a full-service content studio specializing in creating impactful multi-platform content and interactive experiences. With a diverse team of talented individuals, Sawh...

Media
11-50
Founded 2011
View All Jobs 3

Description

  • Design high-impact thumbnails, icons, and key art for Roblox experiences that increase click-through and player acquisition.
  • Use Roblox Studio, Blender, Maya, and 2D tools to pose characters, compose scenes, light models, and polish final images.
  • Collaborate with Art Directors, Creative Directors, Game Designers, and Marketing teams to align visuals with each project’s goals and tone.
  • Develop creative strategies to improve CTR, conversions, QPTR, and acquisition performance across releases.
  • Create multiple thumbnail variations, run A/B tests, and iterate based on performance data and player behavior insights.
  • Stay current on Roblox creative trends, platform behavior, top-performing genres, and competitor thumbnails.
  • Serve as a go-to creative resource for thumbnail best practices and high-performing asset strategies.
  • Ensure thumbnails and icons match each game’s brand identity, worldbuilding, visual language, and narrative tone.

Requirements

  • 2 to 4 years of experience in digital art, 2D and 3D design, or thumbnail creation for gaming, entertainment, or marketing.
  • A strong portfolio showing eye-catching thumbnails, composition, lighting, and storytelling through static imagery.
  • Proficiency with Blender or Maya for rendering and Photoshop or similar tools for compositing and final output.
  • Familiarity with Roblox Studio, UGC aesthetics, and platform visual trends.
  • Understanding of how thumbnails affect click-through rates and player engagement.
  • Strong grasp of composition, lighting, posing, visual hierarchy, and color theory.
  • Ability to collaborate closely with art, creative, and marketing teams and manage feedback cycles.
  • Comfort working in a fast-paced, multi-project environment with tight deadlines.
  • Experience with simple motion graphics or animated thumbnails is preferred.
  • Understanding of user acquisition strategies and visual trends on Roblox, Fortnite Creative, or other UGC gaming platforms is preferred.
  • Experience designing key art, social assets, or promotional graphics beyond thumbnails is preferred.

Benefits

  • $35 - $45 per hour compensation.
  • Equal employment opportunity employer.
  • Reasonable accommodations provided for qualified individuals with disabilities.
  • Consideration for applicants with criminal histories in accordance with applicable law.

Interested in this position?

Apply directly on the company website

Apply Now

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