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Director, Product Marketing

2 hours, 24 minutes ago
United States
Full-time
Executive
Product Marketing Manager
Marketing and Growth
Content Marketing E-commerce
Apply Now
Rithum

Rithum

End to End E Commerce Solutions for Brands & Retailers | Rithum CommerceHub and ChannelAdvisor are now united as Rithum. We empower top brands, suppliers, and retailers with durable, profitable e commerce solutions. Rithum is the hottest place for free...

Internet Software & Services
$13M raised
View All Jobs 34

Description

  • Lead cross-functional go-to-market planning for new product launches, enhancements, and feature updates.
  • Drive demand-generation, content marketing, and lifecycle marketing initiatives with the Marketing team.
  • Define launch objectives, milestones, and KPIs, and track and report performance.
  • Develop messaging frameworks, competitive positioning, and value propositions for key personas and industries.
  • Ensure consistent messaging across website, email, thought leadership, webinars, and events.
  • Conduct market research, competitive analysis, and client interviews to identify trends and opportunities.
  • Synthesize market and client insights to inform product roadmaps and GTM priorities.
  • Develop enablement materials such as product collateral, battle cards, competitor analyses, demo scripts, and playbooks.
  • Train Sales and Client Success teams on messaging, use cases, and market differentiation.
  • Lead and mentor a team of product marketing professionals and set goals and performance expectations.

Requirements

  • 10+ years of product marketing experience, including at least 5 years in a senior leadership role.
  • Proven success in high-growth SaaS or technology organizations.
  • Demonstrated ability to drive end-to-end go-to-market strategy, messaging, and campaign execution.
  • Strong experience partnering with Marketing teams to produce demand generation, thought leadership, and lifecycle assets.
  • Proven ability to collaborate with Product, Sales, and Client Success teams.
  • Strong analytical skills with experience using data to guide strategy and optimize performance.
  • Experience managing and scaling high-performing product marketing teams.
  • Exceptional stakeholder influence and communication skills across all levels of the organization.
  • Bachelor’s degree in Marketing, Business, or a related field; MBA preferred.
  • Prior experience in a Private Equity-backed organization and familiarity with high-velocity and enterprise SaaS GTM motions (preferred).
  • Understanding of SaaS product functionality and buyer needs in e-commerce, retail, or technology verticals (preferred).
  • Up to 10% travel.

Benefits

  • Expected base salary of $160,000-$245,000 per year.
  • 15% discretionary bonus for non-sales roles.
  • Medical, dental, and vision benefits with company HSA contributions starting on Day 1.
  • 6% 401(k) match.
  • Competitive time off package including 20 PTO days, 9 company-paid holidays, 2 floating holidays, 7 sick days, 2 wellness days, and 1 paid volunteer day.
  • 12 weeks primary caregiver leave and 4 weeks secondary caregiver leave.
  • Access to the Calm app and Employee Assistance Program.
  • $65/month remote work stipend for internet.
  • Tuition assistance, career development opportunities, and charitable contribution match up to $250 per year.

Interested in this position?

Apply directly on the company website

Apply Now

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