SEO Content Manager

16 hours, 10 minutes ago
Full-time
Senior
Technical Writing and Documentation
Releaf

Releaf

Releaf is the UK's premier private medical cannabis clinic offering a comprehensive range of services including consultations, prescriptions, medical cannabis products, and a cannabis card. Their Releaf+ subscription streamlines the process for patient...

Health Care Providers & Services
Founded 2022

Description

  • Own the content plan and roadmap for your area, turning business and SEO priorities into a clear strategy with the Head of Content.
  • Manage, mentor, and develop a pod of two SEO content writers through clear expectations and regular feedback.
  • Write flagship content for the most important and complex pages and articles, setting the standard for the team.
  • Review, edit, and sign off the pod’s work to ensure it is accurate, on brand, and well optimised before publication.
  • Translate the roadmap into clear briefs, allocate work across the pod, and keep delivery on track.
  • Apply on-page SEO best practices and use performance data to decide what to create, update, or improve next.
  • Protect the company’s tone of voice and uphold high standards for expertise, authority, and trust (E-E-A-T).
  • Ensure all content meets the regulatory and compliance requirements for the sector.
  • Collaborate closely with the Head of Content, the wider SEO team, and other marketing functions to keep content aligned.
  • Own the plan, quality, and output for your area, including your own writing and the work of the writers you manage.

Requirements

  • 5+ years of experience in SEO content, including content planning and managing or mentoring writers.
  • A proven track record of using SEO content to grow organic traffic and engagement.
  • Native-level written English with excellent grammar and strong editorial judgement.
  • Experience writing in healthcare, lifestyle, wellness, or another regulated, high-trust subject.
  • Confidence reading performance data and turning it into clear decisions.
  • Familiarity with SEO tools such as Ahrefs, Semrush, or Google Search Console.
  • Experience using a CMS such as DATO or Sanity.
  • Awareness of how AI search and LLMs are changing how people find information.
  • Experience building editorial processes and content frameworks.
  • Understanding of content compliance in a regulated sector.

Benefits

  • Flexible working arrangements.
  • Personalised training and development.
  • Private health insurance.
  • Employee Assistance Programmes.
  • Access to employee perks.
  • Releaf staff patient benefits.

Interested in this position?

Apply directly on the company website

Apply Now

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