Head of Marketing

18 hours, 51 minutes ago
Full-time
Executive
Marketing and Growth
Pine Services Group

Pine Services Group

Pine Services Group supports top software partners and ISVs internationally by preserving their legacy and accelerating sustainable growth.

Internet Software & Services

Description

  • Own and lead the overall marketing strategy across the Acumatica ERP and IT Managed Services organizations.
  • Define positioning and messaging for distinct buyer personas in both the ERP and MSP markets.
  • Act as the primary decision-maker for marketing priorities and budget allocation across both business lines.
  • Design and execute multi-channel demand generation programs to generate qualified pipeline.
  • Build targeted campaigns, including account-based strategies for ERP prospects and localized initiatives for MSP growth.
  • Develop and manage lead nurturing programs aligned to buyer personas, lifecycle stages, and deal complexity.
  • Build repeatable, system-driven marketing processes for campaign execution, lead management, reporting, and attribution.
  • Establish and track key performance metrics such as pipeline generation, conversion rates, CAC, and marketing efficiency.
  • Collaborate closely with sales to align on pipeline targets, lead quality, conversion, and handoff processes.
  • Lead and develop a high-performing marketing function with clear accountability and ownership.

Requirements

  • 8–12+ years of experience, including 5+ years owning pipeline and revenue impact in B2B marketing.
  • 3+ years of experience in a senior or leadership role.
  • Proven expertise in ERP, IT MSP, or related industries.
  • Strong background in digital marketing, content marketing, and demand generation.
  • Proficiency with marketing automation tools, with HubSpot preferred.
  • Experience with CRM platforms, email automation tools, ZoomInfo, and analytics tools.
  • Excellent written and verbal communication skills.
  • Strong project management and budgeting skills.
  • Bachelor’s degree in marketing, Business, or a related field; Master’s degree preferred but not required.
  • Ability to travel up to 25% for conferences, co-locations, and other required events.

Benefits

  • On-target earnings of $140,000–$160,000, including a $25,000–$40,000 variable performance-based component.
  • Medical, dental, and life insurance.
  • 401(k) plan.
  • Long-term disability insurance.
  • 15 days of accrued PTO.
  • Paid parental leave.
  • Company-issued laptop.
  • Company-paid training as necessary.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Director, Marketing Analytics

Remote 251-1K Professional Services

Remote is hiring a Director, Marketing Analytics to lead its global marketing measurement and data strategy for a fully remote, asynchronous team.

Google Tag Manager HubSpot Looker Power BI Python R Salesforce SQL Tableau
6 minutes ago

VP, Digital & Growth Marketing

Dataiku 251-1K Internet Software & Services

Dataiku is seeking a Vice President of Digital & Growth Marketing to lead its global demand engine and drive measurable pipeline, revenue, and ARR growth across campaigns, digital channels, content, and web.

Content Marketing CRM Digital Marketing SEO Social Media Marketing
1 hour, 6 minutes ago

Director, Web Strategy and Engineering

New Relic 1K-5K Internet Software & Services

New Relic is seeking an experienced web leader to define and execute the global strategy for newrelic.com, overseeing a team responsible for website development, optimization, and performance for its observability platform.

CSS Digital Marketing Drupal Figma Git Google Analytics HTML JavaScript MySQL PHP REST API SEM SEO Svelte Tailwind CSS UI Design UX Design
3 hours, 21 minutes ago

Marketing Operations Director

Promenade 51-250 Internet Software & Services

Promenade is hiring a Marketing Operations Director to support its marketing, sales, and customer onboarding teams by improving the systems, data, and processes that drive campaign performance and growth.

Salesforce
8 hours, 21 minutes ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers