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User Acquisition Specialist (Contractor)

37 minutes ago
United Kingdom
Contract
Junior
Digital Marketing Specialist
Data Science and Analytics
Google Ads TikTok
Apply Now
Picsart

Picsart

Picsart is the leading AI-powered digital creation platform for photo and video editing, drawing, and content sharing, catering to creators of all levels worldwide.

Software
251-1K
Founded 2011
$195M raised
View All Jobs

Description

  • Launch, manage, and optimize user acquisition and retargeting campaigns across paid channels including Meta, TikTok, Snapchat, Google Ads, and Apple Search Ads.
  • Analyze campaign performance and provide recommendations to improve ROI, subscriber rates, and growth.
  • Design and run testing strategies to evaluate creative performance, targeting, tactics, and channel efficiency.
  • Collaborate with the Head of Acquisition on budget allocation and pacing.
  • Partner with social, content, and creative teams to develop new creative concepts and iterate on top-performing assets.
  • Manage the creative pipeline and maintain a user acquisition creative repository.

Requirements

  • 2+ years of experience in performance marketing, ideally in a mobile-first or subscription-based business.
  • Experience scaling paid campaigns with responsibility for more than $1M in monthly budget.
  • Knowledge of key UA metrics such as CTR, CR, CPI, ROAS, and LTV.
  • Familiarity with attribution models and tracking methodologies; AppsFlyer experience is a plus.
  • Hands-on media buying experience across Google Ads, Apple Search Ads, TikTok, and Facebook Ads.
  • Strong project management, prioritization, and execution skills.
  • Exceptional attention to detail, problem-solving ability, and an analytical mindset.
  • Strong written and verbal communication skills for cross-functional collaboration.
  • Background in data analytics or engineering is highly preferred, with experience in quantitative analysis and experimental design.

Benefits

  • Full-time contractor role with a 12-month contract.
  • Flexible remote work with the option to work from the office whenever desired.

Interested in this position?

Apply directly on the company website

Apply Now

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