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User Acquisition Specialist (Contractor)

32 minutes ago
Germany
Contract
Junior
Digital Marketing Specialist
Data Science and Analytics
Google Ads Instagram API TikTok
Apply Now
Picsart

Picsart

Picsart is the leading AI-powered digital creation platform for photo and video editing, drawing, and content sharing, catering to creators of all levels worldwide.

Software
251-1K
Founded 2011
$195M raised
View All Jobs 2

Description

  • Launch, manage, and optimize user acquisition and retargeting campaigns across paid channels including Meta, TikTok, Snapchat, Google Ads, and Apple Search Ads.
  • Analyze campaign performance to identify trends and provide recommendations that improve ROI, subscriber rates, and growth.
  • Design and run testing strategies to evaluate creative performance, targeting, tactics, and channel efficiency.
  • Collaborate with the Head of Acquisition on budget allocation and pacing.
  • Partner with social, content, and creative teams to develop new creative concepts and iterate on top-performing assets.
  • Manage the creative pipeline and maintain a user acquisition creative repository.

Requirements

  • 2+ years of experience in performance marketing, ideally in a mobile-first or subscription-based business.
  • Experience managing scaled paid campaigns with more than $1M in monthly budget responsibility.
  • Knowledge of key UA metrics such as CTR, CR, CPI, ROAS, and LTV.
  • Familiarity with attribution models and tracking methodologies; AppsFlyer experience is a plus.
  • Hands-on media buying experience across UA channels including Google Ads, Apple Search Ads, TikTok, and Facebook Ads.
  • Strong project management, prioritization, and execution skills.
  • Exceptional attention to detail and strong problem-solving ability.
  • Highly analytical mindset with experience in quantitative analysis and experimental design is preferred.
  • Excellent written and verbal communication skills.
  • Background in data analytics and/or engineering is highly preferred.

Benefits

  • Full-time contractor role on a 12-month contract.
  • Flexible remote work with the option to work from the office whenever you’d like.

Interested in this position?

Apply directly on the company website

Apply Now

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