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Marketing Manager | B2B Growth | Salesforce & AI

1 hour, 51 minutes ago
Mexico, Argentina, Brazil, Panama, Colombia, Costa Rica
Full-time
Senior
AI (Artificial Intelligence)
Software Development
Content Marketing Email Marketing Salesforce SEO Webflow
Apply Now
Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023
View All Jobs 60

Description

  • Own the marketing function and overall marketing roadmap.
  • Develop and execute marketing initiatives that support lead generation, pipeline growth, and revenue objectives.
  • Analyze performance data across marketing channels and present monthly KPI reports with recommendations.
  • Manage the company’s LinkedIn presence, including weekly content for the company page and executive personal brands.
  • Create and distribute a monthly newsletter to approximately 12,000 subscribers.
  • Develop blog content strategy, manage publication schedules, and coordinate case study development.
  • Plan and execute webinars every 6–8 weeks, including promotion, registration, follow-up, and repurposing content.
  • Manage Salesforce Pardot (MCAE) campaigns, email nurture sequences, and quarterly Salesforce Sales Engagement cadences.
  • Support sales enablement and channel-partner-led go-to-market strategies.
  • Manage website updates in Webflow, maintain the Google Business Profile, and support redesign or rebranding initiatives.
  • Hire and manage contractors such as designers, developers, SEO specialists, and copywriters.
  • Develop scalable marketing workflows, improve reporting and content production systems, and use AI tools to increase efficiency.

Requirements

  • 4–7 years of B2B marketing experience.
  • Experience owning or leading a marketing function with limited resources.
  • Strong written English communication skills.
  • Experience creating marketing content such as LinkedIn posts, newsletters, and blog briefs.
  • Experience using Salesforce and marketing automation platforms.
  • Hands-on experience with Salesforce Sales Engagement, Salesforce Pardot (MCAE), LinkedIn, Webflow, Zoom Webinars, Canva, Google Search Console, and Google Business Profile.
  • Strong understanding of marketing analytics and KPI reporting.
  • Ability to analyze data and make strategic recommendations.
  • Experience hiring and managing contractors directly.
  • Strong understanding of B2B sales cycles and marketing’s role in revenue generation.
  • Active use of AI tools in marketing workflows, with the ability to explain how AI is integrated into current operations.
  • Experience in managed IT services, MSP, telecom, networking, or related industries is preferred.
  • Experience marketing through channel partners, VARs, or reseller networks is preferred.
  • SEO knowledge and experience working with SEO specialists is preferred.
  • Experience leading a company rebrand is preferred.
  • Experience managing website redesign or migration projects is preferred.
  • Experience scaling marketing operations in companies between $5M–$50M in annual revenue is preferred.
  • Experience using Claude, ChatGPT, Gemini, or similar AI tools extensively within marketing workflows is preferred.

Benefits

  • Remote-first full-time role.
  • Working hours aligned to U.S. business hours.
  • Compensation of $3,500–$5,000 USD per month.
  • Direct access to company leadership and strategic decision-making.
  • Full ownership of the marketing function.
  • Budget authority and flexibility to hire specialized contractors.
  • Opportunity to lead future rebranding and website transformation initiatives.
  • High-impact role with significant growth potential.

Interested in this position?

Apply directly on the company website

Apply Now

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