Growth Marketing Manager (Paid + Organic Acquisition)

8 hours, 30 minutes ago
Full-time
Mid Level
Marketing and Growth
Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023

Description

  • Build and manage paid media campaigns across multiple channels including Google Ads, Meta, LinkedIn, X, Reddit, TikTok, YouTube, and emerging platforms.
  • Launch end-to-end campaigns with targeting, audience segmentation, tracking, ad copy, creative direction, and optimization.
  • Develop full-funnel acquisition strategies focused on B2B lead generation, pipeline growth, and conversion optimization.
  • Test hooks, messaging, creatives, audiences, offers, landing pages, and bidding strategies to improve performance.
  • Own organic growth across LinkedIn, X, Instagram, TikTok, Reddit, and YouTube.
  • Develop and execute content strategies that support paid acquisition goals and inbound demand.
  • Monitor campaign performance daily and optimize for CPL, CPA, ROAS, CVR, and pipeline growth.
  • Own analytics, tracking, attribution, GA4, Google Tag Manager, conversion tracking, pixel implementation, and UTM structures.
  • Build reporting dashboards and translate performance data into actionable growth recommendations.
  • Collaborate with design, content, leadership, and sales teams to improve messaging, creative performance, and funnel conversion rates.

Requirements

  • 3+ years of hands-on growth or performance marketing experience.
  • Strong platform-native experience with Google Ads, Meta Ads, and LinkedIn Ads.
  • Experience running campaigns across X, TikTok, Reddit, YouTube, and multi-channel ecosystems.
  • Proven success generating qualified leads, measurable pipeline, and revenue growth.
  • Deep understanding of PPC, audience segmentation, funnel optimization, attribution, and conversion tracking.
  • Strong experience with GA4, Google Tag Manager, and performance reporting.
  • Strong copywriting and messaging skills focused on conversion.
  • Ability to independently launch, optimize, and scale campaigns.
  • Experience with organic social growth, content-led acquisition, or inbound marketing is preferred.
  • Familiarity with HubSpot, Salesforce, or Marketo is preferred.
  • Experience managing multiple accounts or high ad-spend budgets is preferred.
  • Canva or Adobe Creative Suite experience is preferred.
  • Google Ads and/or Meta certifications are preferred.

Benefits

  • Remote full-time position.
  • Work aligned to U.S. time zones.
  • High ownership across both paid and organic growth.
  • Direct impact on revenue growth and pipeline performance.
  • Opportunity to scale campaigns aggressively.
  • Fast-moving, execution-focused environment.
  • Strong autonomy and creative ownership.

Interested in this position?

Apply directly on the company website

Apply Now

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