Lead Influencer Manager

5 hours, 53 minutes ago
Full-time
Lead
Marketing and Growth

Modern.ai

AI-powered commerce analytics / business intelligence platform for brands; unified dashboard, ad performance analysis, attribution, and AI chat-based insights.

SaaS, B2B, AI, analytics, ecommerce/commercial intelligence

Description

  • Lead influencer marketing strategy and execution for key brand partners across TikTok and Meta.
  • Own brand communications for assigned partners, including strategy alignment, brief sharing, creator recommendations, and performance reporting.
  • Guide and support other influencer managers by providing leadership, mentorship, and strategic input.
  • Own TikTok Shop and affiliate program performance, including creator onboarding, commission structures, product seeding, and revenue optimization.
  • Develop creator-first campaign concepts rooted in cultural insights and measurable outcomes.
  • Source creators aligned with brand values and commercial objectives.
  • Manage creator communications, negotiations, contracts, performance expectations, and content approvals.
  • Collaborate with social, paid media, and creative teams to maximize performance and usage rights.
  • Oversee campaign operations from outreach through reporting, including timelines, deliverables, and iterative optimization.
  • Track campaign metrics, report on performance, and identify emerging trends and content opportunities.

Requirements

  • 3–5+ years of experience in influencer or social marketing at a digital agency or growth-focused brand.
  • Hands-on experience managing TikTok Shop and affiliate programs such as LTK, Amazon, or TikTok Affiliate Center.
  • Strong creator sourcing, outreach, briefing, and quality control skills.
  • Excellent writing and communication skills with strong attention to detail.
  • Confidence leading discussions, presenting strategies, and collaborating cross-functionally.
  • Highly organized, deadline-driven, and able to manage multiple initiatives simultaneously.
  • Proactive problem-solver with creativity, hustle, and a passion for performance marketing.
  • Experience using affiliate management tools such as Reacher, Cruva, and Social Snowball is preferred.
  • Experience scaling TikTok Shop revenue and affiliate-driven sales channels is preferred.
  • Ability to build internal playbooks and improve operational workflows is preferred.

Benefits

  • Unlimited PTO.
  • Health insurance.
  • Professional development reimbursement.
  • Wellness reimbursement.
  • Opportunity to grow with an amazing team.

Interested in this position?

Apply directly on the company website

Apply Now

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